Cut Through the Clutter: Why Storytelling Matters for Nonprofits
Nonprofit Tech for Good
NOVEMBER 21, 2019
The World Wildlife Fund uses the juxtaposition of images to create a story of how human actions and decisions have endangered wildlife. Showing the extent of destruction to our environment, this video creates a sense of urgency simply by stating that “we could be the last (generation) that can do anything about it.
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