Remove Articles Remove Gift Remove Rate Remove Ratio
article thumbnail

Workplace Giving: The Guide for Nonprofits and Companies

Double the Donation

Likewise, if you work for a company trying to implement or enhance its workplace giving program, this article will be a great resource for you, too. Corporate matching gift programs are a form of workplace giving in which companies financially match donations their employees make to nonprofits. 5:1 to 4:1.

article thumbnail

7 Employee Engagement Ideas to Promote Philanthropy

Double the Donation

Employee engagement is important because it boosts productivity, profitability, and retention rates at your company. In this article, we’ll outline seven employee engagement ideas centered around philanthropy. We’ll discuss: Matching Gift Programs. Matching Gift Programs. Why is employee engagement important? 5:1 to 4:1.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Year End Fundraising Mistakes to Avoid

Get Fully Funded

You know, the kind where you get mind-blowing results like higher than average email open rates, more donations than ever on Giving Tuesday, and surprise donation after surprise donation the last week of the year. Consistency will help people remember your message and your cause, which will increase your response rate and your revenue.

article thumbnail

How to Offer the Ultimate Employee Giving Experience

Double the Donation

Prior to that, you’ll need to determine which types of giving programs you’ll be offering: Here are a few of the most common examples: Matching gifts : Your company matches employee donations to qualifying nonprofits, often dollar for dollar. Recurring gifts. Let’s take matching gifts (i.e., Direct mail. Phonathons.

article thumbnail

Do Donors Care About Matching Gifts? 7 Stats & Takeaways

Pamela Grow

You may have heard the buzz in the nonprofit sector around matching gifts, the corporate philanthropy program in which companies match donations that their employees make to nonprofits. In other words, do donors actually care about matching gifts enough to request them? This makes marketing matching gifts crucial.

Stats 59
article thumbnail

Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Here’s how I did it: First, I began by publishing a blog post with a content offer that was relevant to the article. Not only does it condense the article into a 2-minute read, but this checklist doubles the value by offering 7 bonus strategies not found in the post. Click Through Rate (CTR). Email Opt-In Rate.

Digital 111
article thumbnail

3 Key Pieces in an Engaging Email Campaign

Connection Cafe

This article was originally posted in AFP’s weekly eWire newsletter. Delivering personalized content to your audiences can significantly increase click-through rates. You can insert personalized content that: Cultivates (thank recent donors/volunteers; report how gifts were used). And perhaps your next tweet or mailing.

email 48