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5 New Google Analytics Statistics For Nonprofits

TechImpact

Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. Once you’ve quenched your thirst for analytics with the easy stuff, what’s the next step?

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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

These statistics highlight the value and impact of conversational marketing. Conversational marketing can increase conversion rates by up to 45%. Chatting is efficient, it’s convenient, and your organization can have a written record of the conversation as well as analytics regarding the interactions.

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professionals

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Understanding Volunteers and Donors With Analytics

Connection Cafe

Five Fascinating Statistics About Data-Driven Marketing. Here are a few ways data can be used to track donor and volunteer motives: Your nonprofit can use website data to better understand which messaging has the highest conversion rates. Your nonprofit can also use Google Analytics to set up conversion goals.

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Top Lessons from GivingTuesday 2023

Neon CRM

With those statistics in mind, let’s take a look at what this reveals about donors. According to data from the Fundraising Effectiveness Project , retention rates for new donors and donors who give small gifts are some of the most important trends for nonprofits to prioritize during campaigns both during year-end and in the next year.

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Latest Trends in Online Fundraising

NTEN

With more than half of 2010 now over, it might be helpful to review some updated statistics. . Target Analytics, a Blackbaud company, has been looking at trends in online and offline giving for many years now. Multichannel donors are more loyal than offline or online donors alone. Online Giving Remains Positive.

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Attention All Shoppers: Online Fundraising Metrics Are In!

NTEN

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. You've probably already heard statistics like these floating around at various conferences and presentations. Offline donors with email addresses give higher amounts than other offline donors.

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What Can Our Past Tell Us About Our Future?

Connection Cafe

Statistical data help us understand how our programs are performing and highlight opportunities for improvement. If this is the first year you’re doing some P2P archaeology, start by pulling the following stats: Event level data: Online and offline fundraising totals (separate from sponsorship or other dollars).