Remove Analytics Remove Interview Remove Map Remove Survey
article thumbnail

[ASK AN EXPERT] Should Your Nonprofit Invest in Digital Analytics Tools?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

Analytics 113
article thumbnail

A Complete Guide to Strategic Web Design for Nonprofits

NetWits

You have a site map that resonates with the way your audience accesses information. Use qualitative measures (surveys, interviews and onsite usability testing) to understand how the new website resonates with key audience groups. Use this valuable information to plan your content’s future. Engaging Visual Design.

Design 247
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Survey existing donors on what compelled them to support you before. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Remember your goal is persuading consumers.

Lesson 59
article thumbnail

Seven Tips on How to Use Your Digital Ecosystem to Enhance Your Fundraising

Forum One

Use surveys or conduct interviews with your donors, or ideal prospects, on a continuous basis to gain insight on what your donors want and where your organization can improve. Don’t rely on your own assumptions or analytics data alone. More on this: Mapping Your Digital Ecosystem. Ask your donors what you can do better.

Digital 47
article thumbnail

Nonprofit Web Design Process: Summary

Connection Cafe

Analytics data as User Research : Timeframe for which to review analytics data and some specific research questions to drive data analysis. Surveys and Interviews : Which research technique to choose, how to recruit participants and what questions to ask. User Research. Information Architecture.

Summary 37
article thumbnail

Before the Pixels: The Importance of Strategy in Web Design

Tech Soup

You have a site map that resonates with the way your audience accesses information. Use qualitative measures (surveys, interviews, and onsite usability testing) to understand how the new website resonates with key audience groups. View the session recording or download the slides from this session to learn more.

Design 55
article thumbnail

Everyday Technology: Innovative Ways To Do More With Less

Beth's Blog: How Nonprofits Can Use Social Media

Idealware partnered with the Minnesota-based MAP for Nonprofits on this project into how, and how effectively, human services organizations are using technology to innovate their service delivery. Let’s see, now we do Facebook, Twitter and a YouTube channel, and we guest blog for the local Patch (community news website).