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Extra Extra: the Benchmarks Webinar Recording

M+R

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Some folks head straight to mrbenchmarks.com , exploring the full data set and following their own path down the rabbit hole of charts and findings. 2020 M+R Benchmarks Study—A Data Odyssey: The Recording.

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Read all about it: The 2021 M+R Benchmarks Study is here

M+R

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Go explore the findings, charts, and analysis at mrbenchmarks.com. . You will find surprises, inspiration, and a wealth of information in the full Benchmarks Study. Related Links: Google Analytics and Benchmarks: What you need to know.

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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Start with benchmark data. This type of numbers-based analytic approach is useful not just internally but externally as well.

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Are You Using the Best Ever Social Media Analytics Tool?

Beth's Blog: How Nonprofits Can Use Social Media

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. Surveys can help get data to form a baseline, benchmark, or inform strategy. A simple online survey.

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Social Media Measurement and Learning Analytics: How Do I Love Thee, Let Me Count the Ways

Beth's Blog: How Nonprofits Can Use Social Media

I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas. Delight: Check out these charts and graphs!

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Great reads from around the web on June 13th

Amy Sample Ward

" 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report – "Five years into the research, it is clear that direct mail giving is still the overwhelming majority of fundraising revenue, and organizations must find ways to optimize multichannel giving versus hyper-focusing on internet giving alone.

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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences. All modern donor databases feature donor analytics and report generation that you can use.

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