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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Visit mrbenchmarks.com now to explore all the charts, analysis, insights, and more! Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Sign up now!

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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions. The M&R social media benchmarks study is a good start, although the benchmarks are based on a small sample size.

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How do grantmaker CEO salaries compare with other staff? 

Candid

i While the survey focuses on salary rather than total compensation (which is a more holistic way to look at the full take-home differences), it provides a helpful metric to use as a baseline. While not a representative sample of institutional funders, it’s one of best avenues for detailed exploration and benchmarking of salaries.

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Insights from the 2020 Blackbaud Peer-to-Peer Fundraising Study

sgEngage

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee. More than 9.4

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Insights from the 2020 Blackbaud Peer-to-Peer Fundraising Study

Connection Cafe

The data highlighted in this study represents a careful analysis of 687 organizations that produced 31,035 peer-to-peer fundraisers from January 1, 2019 through December 31, 2020. Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee. More than 9.4

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What 2020 year-end fundraising can tell us about 2021 

M+R

Of the 25 M+R clients who provided data for our Giving Tuesday analysis, 74% saw an increase in overall revenue, 60% reported an increase in gifts, and 44% reported an increase in average gift. Average gift was nearly flat year over year for the median organization, but this metric is especially volatile and easily pulled by outliers.

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How Does Your Nonprofit Use Data To Improve Results?

Beth's Blog: How Nonprofits Can Use Social Media

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement. Often overwhelmed.

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