Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2012

But, how do you measure the results? The report captures a conundrum in measuring social change movements or networked approaches. Outcomes for “ wicked problems ” can be easily counted – policies passed, housing the homeless, educating children. Research and policy analysis. Community organizing.

Metrics 114

Metrics Fund Build Social 114

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Example of A/B Testing Results. I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. Social media data is not linked to higher level organizational results or mission-driven goals across programs.

Culture 115

Culture Data Measure Social Media 115

ASU Lodestar Center

FEBRUARY 20, 2013

Moreover, the apathetic and even sometimes fearful attitudes toward fundraising among staff and board members can lead to a philanthropic dead-end. in nonprofit management and policy analysis from the School of Public and Environmental Affairs at Indiana University. She earned a B.A.

Fun 79

Fun Fundraising Attitude Indiana 79

DNL OmniMedia

MAY 25, 2022

What is a market analysis for nonprofit organizations? Market analysis, also known as market research, is the process of collecting, analyzing, and interpreting information about target markets and customers. Additionally, measure the effectiveness of the strategies implemented. Let’s get started.

Research 52

Research Marketing Survey Nonprofit 52

Qgiv

JUNE 10, 2022

With a unique energy and do-anything attitude, she understands that a community must network and join forces to create and grow successful businesses. Search engines Search engine marketing (SEM) displays advertisements at the top of search engine result pages (SERPs). Cora Ligon is the lightning bolt that infuses Ligon Marketing.

Digital 52

Digital Marketing Online Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2014

I’ll be sharing my best tips and secrets for designing and delivering training for nonprofit professionals that get results. All of my work these days is focused on designing and delivering effective training for nonprofits -primarily on the topics of social media, strategy, networks, and measurement.

Instructional Design 111

Instructional Design Instruction Instructional Training 111

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

I'm speaking at the eMetrics the premiere conference for Web measurement geeks.    His engaging and funny presentation was called "Tough Times call for Tough Measures. .    His engaging and funny presentation was called "Tough Times call for Tough Measures."   

Marketing 50

Marketing Measure Metrics Hunger 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2007

The key takeaway for me is the whole point about the need for new metrics to measure learning from games. There was some push back from someone in the audience "How can we measure virtual worlds when we really haven't yet figured out what works and what doesn't. How do you measure the change? MacArthur Foundation.

Game 50

Game Change Metrics Learning Environment 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

SMART Objectives are specific, measurable, attainable, relevant, and timely objectives. The Aspen Institute’s Nonprofit Advocacy Campaign guide points out they come in three flavors: Tactical: Tools and Techniques. Results: Money, time, or other tangible tesult that can be converted. How did you determine it?

Social Media 129

Social Media Media Social Chart 129

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

Results, Capacity, or Tactics. SMART Objectives are specific, measurable, attainable, relevant, and timely objectives. The Aspen Institute’s Nonprofit Advocacy Campaign guide points out they come in three flavors: results, tactics, and capacity. 3: Have a measurement strategy on the front-end, not the back-end.

Facebook 101

Facebook Network Metrics Nonprofit 101