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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Whether you own a pet-care business , bookstore, or flower shop, these five tips will help put your small business on the digital map. Here are a few digital marketing metrics to start monitoring: Website traffic Conversions from each digital marketing channel Social media engagement (e.g.,

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5 Tips to Optimize Your Healthcare Organization Website

sgEngage

Healthcare website visitors search for crucial medical advice, doctors’ names and contact information, a map of your facility, or other must-have information. You can improve your website’s user experience by mapping the user journey. Follow these steps to map user journeys: Create audience personas. Assess website analytics.

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4 Tips to Optimize Your Healthcare Organization Website

sgEngage

In this guide, we’ll cover the top four best practices to enhance your healthcare organization’s website: Map and optimize the user journey. Map and optimize the user journey. They may be searching for crucial medical advice, doctors’ names and contact information, a map of your facility, or other must-have information.

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3 Channels to Use to Effectively Market Your Small Business

Nonprofits Source

Your small business needs a way to get on the map. You’ll also want to prioritize accessibility in your web design, so make sure to use alternative text for images and create a strong color contrast between the foreground and background to increase readability.

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7 Common Nonprofit Marketing Hurdles That You Can Avoid

DipJar

As seen with the importance of creating a marketing strategy, mapping out a content strategy allows you to identify what’s working and what needs further attention down the road. . Then, assess relevant metrics to see which types of content receive the most engagement. Conduct a content audit. Identify your distribution channels.

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From Cubicle to Community: How to Empower Workplace Giving

Nonprofits Source

In-kind donations: Another alternative to making monetary contributions is donating goods or services. You can also highlight metrics provided by the nonprofits your efforts supported. Then, employees can donate those funds to a nonprofit of their choice. To do this, show your team what would be possible if they continued to give.

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Creating A Culture of Continuous Improvement Based On Data

Beth's Blog: How Nonprofits Can Use Social Media

It maps out stages of change, but also recognizes that organizations may be in different stages at the same time: Dormant: At this stage, the organization does not know where to start. Alternatively, there may bean emphasis on collecting more data than is necessary, but no one relates it to decision making.

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