Connection Cafe

JANUARY 17, 2012

In no particular order, here they are, 12 in 2012: books that nonprofit/marketing/fundraising nerds like us should give a gander. The Art & Science of Multi-Channel Fundraising : An e-book with the latest and greatest best practices and case studies. ” By Chip Bell, Summit 2011 keynote speaker.

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Case Study Org Nonprofit Chapter 55

AFP Blog

APRIL 28, 2011

That’s the conclusion of the 2011 Convio Online Marketing Nonprofit Benchmark™ Study, which evaluated the results of nearly 600 nonprofit organizations that use Convio's software. The study, released in early March, found that online is the fastest growing fundraising channel for nonprofits.

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Benchmark Studies Research Convio 24

Connection Cafe

NOVEMBER 4, 2011

Congratulations to United Way of Lake County (UWLC) for receiving the 2011 Innovator Award in the Peer-to-Peer Fundraising category! Check out what Valerie Petersen, Marketing Communications Associate at UWLC, has to say about their Page It Forward personal fundraising campaign and how they exceeded their goal by more than 50 percent.

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Connection Cafe

JULY 7, 2011

The following post is by Sheetal Persaud at hjc New Media , a Convio partner in Canada. Since 1992, they have expertly worked with nonprofits to bring online and other channels together. Convio’s Online Marketing Benchmark study shows that the average organization only has 6.42% of their advocates also donating.

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Connection Cafe

MARCH 20, 2012

In part 1 of Mobilize Those Mobile Eyes , I wrote about the different facets of the mobile channel that your organization can use to engage your constituents. In part 2, I will wrap-up my takeaways from the Nonprofit Mobile Day event I recently attended, presented by the Direct Marketing Association’s Nonprofit Federation (DMANF).

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Connection Cafe

MAY 27, 2011

Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results.

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Connection Cafe

OCTOBER 11, 2011

Last week at the Convio Summit, discussions of how to get started with mobile abounded. Despite this, an NTEN survey last year revealed that only 16% of orgs will have invested in a mobile version of their website in 2011, whereas 90% will have an email and social media strategy, and 19% will develop apps. Author: Misty McLaughlin.

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Connection Cafe

APRIL 7, 2011

Reprinted from Feb/Mar 2011 issue of Convio Connection : interview with Dave Hart, Chief Technology Officer, Convio. For simplicity sake, let’s group the needs into three main categories: online marketing, constituent relationship management, and integrated marketing. Author: Jill Ward.

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Connection Cafe

DECEMBER 20, 2011

We had a lot this year and I wanted to highlight a few throughout 2011 that really stood out ranging from advocacy, social media gone viral, housefile growth to epic multi-channel strategies. Check out the following top 5 client success stories of 2011: RESOLVE. And not to mention, they won Organization of the Year by DMANF !

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Story Convio New York Library 26

Connection Cafe

MAY 6, 2013

Our analytics team looked at Convio Luminate Online email performance data from 2009-2011 to identify trends for organizations to enhance their existing year-end fundraising efforts. Ask yourself, does my multi-channel strategy support my pathways? Be a proactive behavorial based marketer ! Step 5: Campaign Fundamentals.

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Connection Cafe

FEBRUARY 4, 2011

So, I was obviously excited to see the 2011 Nonprofit Communications Trends Report from Nonprofit Marketing Guide.com land in my inbox. Email marketing and websites will be the most important communications tools for nonprofits in 2011, followed by direct mail, in-person events, Facebook, and media relations/PR.

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Survey Convio Channel Trend 26

Connection Cafe

MAY 6, 2011

Guest blog alert : The following post was contributed by Donna Wilkins of Charity Dynamics , a Convio Solution Provider. When Cheryl and I first started talking about topics for this post we discussed that there’s a lot of interest in integrated marketing. Thanks for contributing Donna!

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Tech Soup

DECEMBER 9, 2013

He got the NTEN Award IN 2011. There are acquisitions (like Convio ) still to be sorted out and most importantly I’ll be watching to see which products will be discontinued. In fundraising, John boldly predicts that single channel fundraising is dead. Nonprofit fundraising in 2014 will be multi-channel.

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