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Why Continued Training Is Necessary For CRM Success

TechImpact

Whether it be a phone call, email, or direct mail sent out, through a CRM, your nonprofit can track how a person responds to a certain type of communication method, know whether or not they’ve donated, how they’ve donated, and almost anything else you want to track. End users are lost, and training finds them.

Training 193
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The Three Dimensions of Social Media ROI

NTEN

Tracking the first part is easy, whether you're using direct mail, TV ads, email, or your blog. We can track forwards in emails, use source codes on mailings, and drive traffic to special web pages to help us understand which strategies bring us new supporters, and which aren't worth the effort. Tags: NPTech roi web2.0

ROI 66
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NpTech Roundup: Grasshoppers and Ants - Social Fundraising Off Season

Beth's Blog: How Nonprofits Can Use Social Media

Clean1982 The NpTech Tag Summary is a weekly compilation of resources tagged with "nptech" by those who follow all things nonprofits and social media. Beaconfire Blog, " The Twilight of Direct Mail " provides an analysis of the role of direct mail in Obama Campaign.

Nptech 50
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Improving Direct Marketing Response with Online Advertising

NTEN

Nonprofit marketers, however, are steeped in mono-channel direct marketing (primarily postal-based direct mail or outbound telemarketing) and often find themselves unable to rationalize these new, dynamic channels of consumer contact with an acceptable return on investment (ROI).

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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Is Direct Mail Dying or Dead? junk mail,” Ball said.

Mail 34
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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.