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Design Series: Ensuring Accessibility

Forum One

Sometimes all it takes is an outside voice to help push these types of initiatives forward. Similarly, you can expect users to have a wide variety of needs when interacting with your digital product. WCAG provides specific guidelines for color contrast ratios that should be adhered to.

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Kick-Start Your Major Gifts Program in 5 Easy Steps

Neon CRM

According to a report by the Charity Science Foundation, statistical trends have suggested that for many organizations, the ratio may be closer to 90/10. Plus, branding your campaign will create a more authentic and effective voice. Let’s say your major gifts strategy includes raising $500,000 toward opening a school.

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5 Quick and Easy Ways to Make Your Website More Accessible

Allegiance Group

Or they might use specialty tools like screen readers, programs that read out what screens are showing users (mainly used by those with visual impairments and blindness), only a keyboard (some users cannot use a mouse), or voice recognition tools for hands-free interactions.

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Phonathons: The Fundraiser’s Ultimate Guide & 15+ Top Tips

Double the Donation

Creating a detailed and interactive script can help ease the nerves of new callers and standardize your donor’s experience. See how they respond when a donor has questions about the campaign, voices objections, or is looking to complete their transaction. Match ratios. Train callers on matching gifts. Forms and guidelines.

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Organizational Versus Personal Voice on A Blog.

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Successful Organizations On Twitter: Wellstone Action - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Elana Wolowitz, the Communications Director and voice behind the @wellstoneaction profile, took some time out of her hectic schedule to answer a few questions. Elsewhere in the organization, our Training Manager, Jen Haut, tweets from @campwellstone as a way to interact with participants/alumni from our flagship training program.

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How to structure your nonprofit social media plan

Get Fully Funded

But before, during, and after the fun, your message and the voice of your organization need to come through. Whether your content is original (you’ve created it yourself) or shared from someone else, the goal is always to get your followers to interact and have a conversation with you. That’s what keeps things fun and engaging!