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grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. It means we have to be nimble and responsive.”. This helps inform decisions about content topics.

Measure 97
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What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

You’ll find it sprinkled throughout your social media feed and making headlines at the Cannes Lions International Festival of Creativity. Timberland doesn’t only connect its purpose with day-to-day roles, but to broader issues impacting the people who make its products. And, the company has the metrics to prove it.

Companies 106
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How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

Measure Networked Nonprofit. The art of writing good teaser headlines is critical to getting more interaction. If the audience is local, it is important to framing content and issues for local geographic area. View more presentations from Beth Kanter. Commenting on the posts in other aligned partner’s Facebook pages.

Facebook 112
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Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

Web Analytics As Simple Gifts To Measure Mission 3. Or they might have some understanding of metrics and have gone as far as setting up a free google analytics account, but are not sure what to do next. All the metrics you collect, ask the So What? Possible Working Titles: 1. Analytics This! Zen and the Art of Web Analytics.

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Welcome: Hajr?? Hyseni a reader from Prishtina : Kosova : Albania

Beth's Blog: How Nonprofits Can Use Social Media

So I'm really curious about how many folks in this field are measured on goals other than raising money. Quantitatively, that's worth quite a bit as no one has been able to calculate this metric so thoroughly before. Justin The metric boils down to cost per action as applied to advocacy or outreach (branding, education, etc) campaigns.

Albania 50
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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Need some metrics guidelines? If you dont measure results strictly by fundraising -- maybe your results are based on advocacy or branding only -- you can just look at the "cost per friend" or "cost per email name" to compare with the costs of recruiting people elsewhere. Job well done!

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Need some metrics guidelines? If you dont measure results strictly by fundraising -- maybe your results are based on advocacy or branding only -- you can just look at the "cost per friend" or "cost per email name" to compare with the costs of recruiting people elsewhere. Job well done!