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Supercharge Giving Tuesday Contributions with an Optimized Donation Page

The Modern Nonprofit

Crafting a Donor-friendly Giving Page If you’ve ever experienced the warm-feeling of giving to a charity, chances are it was through a fundraising page. Unfortunately, subpar formatting, uninspiring content, and other mishaps could be holding back your fundraising efforts. Sounds pretty smooth, right?

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Nonprofit Email: The Rules of Engagement

Pamela Grow

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). Are you tired of feeling like a wee fish in the vast ocean of social media? But what about reach?

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The Nonprofit Email Newsletter How To

Pamela Grow

When done well, your print newsletter can be an additional source of revenue that can generate as much — if not more — than a fundraising appeal. Or download this free guide to writing your email welcome. And I’ve received nothing from hundreds of the organizations I’ve signed up with… until end-of-year fundraising rolls around.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). First, you’ll need a Google Ad Grants account, which is free! Then you’ll need to apply (you can do this by answering a few questions and uploading a few basic stats).

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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. If hunger among the elderly is on the rise nationally, share what you’re seeing locally along with a few key stats and a little about how you’re addressing the need in your community.

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. Software development has exploded in the last 10 years giving way to an overwhelming number of free and paid social media tools. 45 million was raised by nonprofits through Facebook fundraisers on Giving Tuesday.

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Master These Email Marketing Strategies For Fundraising Success: Nonprofit Link Roundup

Nonprofits Source

In this weekly nonprofit marketing link roundup , we’re looking at email marketing strategies for year end fundraising success! In fact, Mailchimp’s free plan let’s you send 12,000 emails per month for up to 2,000 subscribers. Razoo answers this question by offering a step-by-step guide to fall fundraising.

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