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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . 3) Understand Facebook Ad objectives.

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4 Ways Your Nonprofit Can Better Utilize Facebook

TechImpact

Image courtesy of Inside Facebook. Facebook is a powerful social outreach tool that is often under utilized. However powerful, Facebook seems to have become lost in the social media swirl of late. Here are 4 tips to customize your Facebook, and increase its reach in 2014 according to Kristi Kosak of Media Cause.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

For now, LinkedIn Pages outperform Facebook and Twitter in organic reach and engagement. These numbers are based on the performance of Nonprofit Tech for Good, and of course, vary depending upon how your nonprofit uses Facebook and Twitter. And while that may sound low, it is double the rate of Facebook Pages. LinkedIn Pages.

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What You Need in Your Nonprofit’s Fundraiser Toolkit

Classy

With Classy’s peer-to-peer and registration with fundraising campaign types, your supporters can sign up to fundraise on your behalf. However, many of the participants in these campaigns often are not professional fundraisers, so they need a little help along the way to ensure they can be as successful as they want to be.

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10 Blog Design Best Practices for Nonprofits

Nonprofit Tech for Good

First, the body text column is wide enough to feature photos and large font. Create and rotate on a regular basis promotional graphics for publications, special events, volunteer recruitment programs, special fundraising campaigns, etc. Use large font for headlines and body text. Next City Blog. Heifer International Blog.

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Five Ways to Ensure Your Event Makes Headline News

Connection Cafe

Let’s look at ways to make your event stand out from the crowd and grab some headlines. Photos that help tell your story. Great photos can help ensure your story gets picked up. They gave Dozer a ceremonial finisher medal and set up a fundraising webpage for Dozer. Dozer got his own Facebook page.

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How to Convert Your Nonprofit Website Visitor into a Donor

Get Fully Funded

Something in the photos and the language on the page pulled me in and made me care. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Don’t lead with a photo from your latest fundraiser.