Write a Call-to-Action (CTA) That Inspires Engagement
The Modern Nonprofit
APRIL 27, 2021
” “Start your free trial,” etc. Anyone can understand your campaign at a glance with CTAs like: “Donate $27 to Support Oakland Teachers” or “Give Just $5 a Month to Save the Rainforest” Both examples follow a formula of ACTION WORD + DOLLAR AMOUNT + RESULT. in your inbox.
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