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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences.

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NpTech Tag Summary: Scarcity Thinking, Social Network Fragmentation?, and Engagement Strategies

Beth's Blog: How Nonprofits Can Use Social Media

When I saw the title of this post, " I'm Engaged ," I thought he was talking about the report that The Network Centric Advocacy Blog mentions as a must-read for advocacy and communication staff called Activation Point. Social Network Fragmentation. Social network fragmentation? Social networking burnout?

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Snapping Up Snapchat … Why It's Worth It

Tech Soup

Recently, after getting more into the app myself and discovering that more than just sneaky teenagers were using it, I decided to revisit Snapchat as a viable platform for nonprofits. Something I always recommend for getting started with a new social media platform is to study how other organizations are using it.

Contest 36
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Community Exhibit Development: Lessons Learned from The Tech Virtual

Museum 2.0

On June 4, we opened The Tech Virtual Test Zone , a new 2000 sq ft gallery at The Tech Museum of Innovation featuring exhibits on the theme of art, film, and music that were originally developed in Second Life by a community of creative amateurs. On many levels, The Tech Virtual experiment was a success.

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[Book Interview] Nonprofit Example of Social Media Excellence: Taproot Foundation

Nonprofit Tech for Good

A present, all of our marketing and volunteer recruitment campaigns really rely on social media to spread the word and energize our audience and so we use tools built into the aforementioned interfaces to help us measure the effectiveness of a campaign. That said, social media is not a science, so there is no correct way to do things.

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How Arts Organizations Are Engaging Community Online

Tech Soup

Severn spearheaded a new marketing initiative for the San Francisco Ballet that used social media to grow audiences through a series of contests. Using Twitter, Instagram, Tumblr, Pinterest, Facebook, and WordPress, she cross-promoted The Nutcracker by offering special seats to contest winners.

Arts 57
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Online Community Meetup: The Five Steps to Growing an Engaged Online Community

Tech Soup

Technology and social networking means, according to Paynter, “Community has never before been more important for organization success.” ” The following are Paynter’s steps for growing an engaged online community: Create Critical Mass : Organizations can create critical mass with viral services and content.