Remove Channel Remove Chapter Remove Measure Remove Technique
article thumbnail

New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

.” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals.

article thumbnail

Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth's Blog: How Nonprofits Can Use Social Media

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. Lee Odom recommends a few techniques for finding influencers based on keyword research in this post. Maybe you are sharing their content on your social media channels or you may be curating a blog post that links to their content.

Influence 115
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Free Webinar 1/8: Leveraging Social Media to Engage and Inspire Your Alumni Network

Beth's Blog: How Nonprofits Can Use Social Media

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

article thumbnail

How Does Your Nonprofit Use Data To Improve Results?

Beth's Blog: How Nonprofits Can Use Social Media

I’d love to see a survey of nonprofit measurement practice that quantifies this. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.

Results 95
article thumbnail

The Networked NGO in India

Beth's Blog: How Nonprofits Can Use Social Media

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. Purposeful Measurement to Inform Replication.

India 102
article thumbnail

Nonprofit Marketing Plan Must-Haves: Integration and Automation

Connection Cafe

Statistics have changed, new social channels have opened, but it’s clear that there are proven fundamental strategies and nonprofit best practices that can help an organization flourish in all areas. The ‘old rule’ that donors who come in via one channel should be communicated with through that same channel. Breakdown the Silos.

article thumbnail

Guest Post by James Wu: It's Not About Cause Fatigue, It's About Movement Building

Beth's Blog: How Nonprofits Can Use Social Media

If fundraising is the only measure of what makes an NGO effective, then I worry about what the real value proposition is of organizations soliciting donations. We certainly can't achieve any of these things without sufficient capital, but effectiveness is a measure of so many more variables.

Causes 89