Saleforce Nonprofit
AUGUST 12, 2021
We once thought the problem was simply about a lack of calories, but now we know it’s more about not having enough nutritious food to support body and brain development. and Chicago, Feeding America is the second largest organization focused on ending hunger in America. Food insecurity. Nutrition insecurity. About the Author.
Candid
DECEMBER 12, 2022
For example when watching a video, audio and visual channels activate separate parts of the brain , and when these two elements combine, it helps supporters better understand and engage with your mission. . Use an engaging and quick opener to convince viewers to care, for example: “More than 9 million children faced hunger in 2021.
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ASU Lodestar Center
NOVEMBER 29, 2011
The story above is about how your brain works. Your brain has a part called the Prefrontal Cortex, or “PFC” (remember “Paula Front-and-Center”?). It directs our attention, is responsible for moral decision-making, allows us to empathize with others, and helps coordinate the thousands of signals rushing around your brain.
Get Fully Funded
OCTOBER 5, 2021
You might want to write three urgent subject lines, three intrigue subject lines, two that combine intrigue and urgency, and two that don’t fall into either category but still pop into your brain. Creating a sense of urgency helps your donor’s brain prioritize your email as something that needs to be opened. Fight hunger with us.
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 3, 2015
These triggers spark your brain’s attention response by appealing to basic aspects of what makes us human. For empathy, Parr uses the example of the BatKid story from Make-A-Wish Foundation in San Francisco. The triggers are: Automaticity: Uses specific sensory cues like colors, symbols, or sounds to get attention.
Bloomerang
SEPTEMBER 22, 2023
Today’s question comes from a nonprofit employee who wants advice on whether the use of stories or data will create a more compelling year-end appeal: Dear Charity Clairity, Should nonprofits appeal to reason or emotion in their appeals? Stories trigger emotion That’s because the human brain is wired for stories , not facts.
Connection Cafe
NOVEMBER 29, 2018
For as long as nonprofits have been around it has always been vital for these organizations to convey the messages of their causes and missions, to tell their stories. A picture is worth about 60,000 words, because studies have shown that the human brain processes images about 60,000 times faster than it does plain text.
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