Care2

MARCH 3, 2008

Since this brought dogfighting into the spotlight and put it on the minds of many Americans, we figured it was a good time to reach out to people. March 4, 2008 | Carol Rados Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. What were the costs associated with facilitating the competition?

YouTube 41

YouTube Generation Video Social Media 41

Care2

JUNE 21, 2007

Jodie Evans, Dana Balicki, and Rae Abileah bravely put their CODEPINK website up to the scrutiny of some of DCs best online marketing minds. Our good friend Alan Rosenblatt suggested having members, or donors, do a video blog of why they feel your nonprofit is important. Copyright © 2008, Care2.com All rights reserved.

Netsquared 28

Netsquared Social Media Advocacy Splashcast 28

Care2

NOVEMBER 26, 2007

Involvement- Once people have found you, it’s critical provide them with what they had in their minds when they found you in the first place. Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. This includes using tools like search to help drive people to your site. All rights reserved.

Social Media 31

Social Media Advocacy Online Money 31

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2013

The session will focus on exploring how nonprofits are expanding their efforts to influence public policy through social channels and understanding the legal issues and how to evaluate the work. (I’ll The “ Influencing Public Policy in A Digital Age ” is their comprehensive guide. Being proactive is also important.

Social Media 115

Social Media Media Social Policy 115

Care2

MAY 31, 2007

Thanks - Janine June 20, 2007 | Janine Kraus Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. 60) Search « Care2 Featured in "Greenvertising" Report | Main | Free Range: The Art of Story Telling » Tuesday May 29 2007 Cultivate, Educate or Activate? All rights reserved.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

Thanks - Janine June 20, 2007 | Janine Kraus Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. 60) Search « Care2 Featured in "Greenvertising" Report | Main | Free Range: The Art of Story Telling » Tuesday May 29 2007 Cultivate, Educate or Activate? All rights reserved.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2009

With this in mind, nonprofits should use the same strategies that they employ online to their Direct Mail campaign--segment donors and prospects and target the content accordingly. I dont mind direct mail or email from causes that I care about and like to support. All Care2 terms of service and privacy policies apply.

Mail 34

Mail Social Media Online Advocacy 34

See3

OCTOBER 22, 2007

They both use the MySpace blog, which reminds us again to speak to the community where they are, don’t try and drag them over to your main blog. Developing custom Facebook apps may be the way to go, as already discussed on this blog. Carie opened with an intro to social media. Oxfam now has a very nice custom page.

America 40

America Social Media Myspace Second Life 40

Care2

JULY 2, 2009

link] Scoopler: Aggregator that organizes content being shared on the internet as it happens via blogs and major social networks. I hope you dont mind that I posted a link to it on my blog (see link below). January 27, 2010 | Denver SEO Copyright © 2008, Care2.com The interface is clean and it’s easy to use.

Social Media 70

Social Media Track Media Tools 70

Care2

APRIL 2, 2008

Another aspect to consider that may not come to mind is seasonality. Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. Cross checking keywords with multiple search engines to see the number of results and types of ads that it generates is also a good idea. All rights reserved.

Adwords 51

Adwords Google Social Media Advocacy 51

Care2

MAY 27, 2009

While this model focuses more on the ROI for blogs , there are some useful metrics that can be applied to other forms of social media. Corporate: Cheryl provided a corporate case study around the General Motors’ Fast Lane blog created years ago. Have a lot of additional resources here: [link] and of course on my blog.

Social Media 59

Social Media ROI Media Social 59

Care2

FEBRUARY 3, 2009

” The big question on every fundraiser’s mind these days is this: How can an organization sustain and even increase their online donations in a recession? link on my blog today) Build a page or two, a widget or two, a follow along or two and share with the members. All Care2 terms of service and privacy policies apply.

Social Media 34

Social Media Online Fundraising Advocacy 34

Care2

APRIL 21, 2008

To impact the World Banks anti-poverty policies, GCAP needed to show tangible grassroots support, difficult considering that its millions of members were spread out over 100 countries. Mind you - the banners were designed by one of our interns, who just used the artwork of the avatars. Did the press pick up your story?

Avatar 42

Avatar Life Online Social Media 42

Care2

APRIL 21, 2008

To impact the World Banks anti-poverty policies, GCAP needed to show tangible grassroots support, difficult considering that its millions of members were spread out over 100 countries. Mind you - the banners were designed by one of our interns, who just used the artwork of the avatars. Did the press pick up your story?

Avatar 37

Avatar Life Campaign Social Media 37

Care2

JUNE 1, 2009

Here are a few of the basic facts to keep in mind when you think about this question: (1) Fundraising online, even according to its most outspoken boosters, accounted for little more than 2 percent of total funds raised by U.S. April 28, 2010 | Shane Andrews Copyright © 2008, Care2.com nonprofits in 2008. All rights reserved.

Mail 47

Mail Social Media Online Advocacy 47

Care2

AUGUST 29, 2008

Perlmutter, who was a recent guest on The Daily Show with Jon Stewart , sat down in Washington in early August for an interview with Care2’s Clint O’Brien to talk about how blogging is reshaping media and changing the way citizens think about politics and social causes. David Perlmutter: Blog Wars began as an idea as early as the mid-90s.

Social Media 28

Social Media Advocacy Saudi Arabia Journal 28

Care2

SEPTEMBER 4, 2008

Perlmutter, who was a recent guest on The Daily Show with Jon Stewart , sat down in Washington in early August for an interview with Care2’s Clint O’Brien to talk about how blogging is reshaping media and changing the way citizens think about politics and social causes. David Perlmutter: Blog Wars began as an idea as early as the mid-90s.

Social Media 28

Social Media Advocacy Saudi Arabia Online 28