article thumbnail

Designing Digital Navigation Paths

Forum One

As we started off, I was immediately struck that, as much as each view was unique, they all started to blend. To be sure, one doesn’t end up dehydrated and panicky when they get lost in an information space such as a large website, but they can still end up confused and frustrated. Man,” I thought, “we need to watch the path.”.

Digital 53
article thumbnail

Paid Media ROI for Nonprofits

Media Cause

Paid media helps nonprofits reach an audience that owned media (the content that you own, such as your website and social media posts) cannot. Common Types of Performance Marketing Tactics Paid Search: When an organization pays for sponsored ad clicks on search engines such as Google or Bing.

ROI 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Building and Supporting Your Drupal Website: In-House, Outsourced, or Both?

NTEN

You want an attractive, functional website. You want an attractive, functional website. Tip 1: Assess the importance of your website. Is your website the lifeblood of your organization, mostly just gravy, or something in between? Does your IT staff have both the time and the expertise to tackle your website projects?

Drupal 71
article thumbnail

Top Nonprofit Payment Processing Tools

Qgiv

Bloomerang is a great choice because it blends payment processing and a CRM all on one platform. By creating a merchant account with Venmo, nonprofit organizations can accept gifts via the Venmo app or on their website. Bloomerang The next payment processor on our list is Bloomerang. There’s no need for a service integration.

Process 52
article thumbnail

Boosting Your Association's Revenue with Attractive Microcopy

Association TV

Microcopy is any short bit of text on a website or app. If your website is the restaurant, your microcopy should be your flashing neon bathroom sign (Not literally of course). If your page is expertly designed then you can get away with microcopy on the subtle side, like Google has on its search page. What is microcopy?

article thumbnail

Prioritizing Your Web Marketing Budget - What Slice of the Pie Should Social Media Get?

Beth's Blog: How Nonprofits Can Use Social Media

Visibility Through Search.   (Resource list and Powerpoint Here ) Here's a screen capture of one of the slides that illustrates the structure they used: They divided the pie into equal thirds as follows: Website (as a home base).   I kept wanting to blend them. The Social Opportunity. Start with Listening.

article thumbnail

5 Nonprofit Tips to Boost the Website Experience for Members

DNL OmniMedia

Today, nearly everything is digital, so it makes sense that your nonprofit’s website is often the first point of contact for potential members and donors. To foster engagement, you must offer a positive website experience. In this guide, we’ll walk through five essential tips to create an optimized member website experience.