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How Do We Balance Measuring Outcomes with Measuring to Learn and Improve? (#SM_RE)

Beth's Blog: How Nonprofits Can Use Social Media

There’s also a Twitter chat on April 18th at 3 pm EST if you want to talk about social media measurement. I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media.

Measure 103
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Social Media Measurement and Learning Analytics: How Do I Love Thee, Let Me Count the Ways

Beth's Blog: How Nonprofits Can Use Social Media

I Love Social Media Measurement. View more presentations from Beth Kanter. The Five Stages of Social Media Measurement Love. Denial: You can’t measure social media! Confusion: I don’t know what or how to measure social media. Measurement Love: Connecting measurement to decision-making and getting better results.

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Hosting a Day of Giving? The Knight Foundation Playbook Answers Your Questions

Beth's Blog: How Nonprofits Can Use Social Media

Expect more blog posts and thoughts about how to design and facilitate these types of projects in the future – for starters I’ll be moderating and presenting on a breakout session at the Communications Network Conference in October with colleagues Farra Trompeter, Eva Penar, and Michael Hoffman).

Hosting 94
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Top Advertising Tips for Nonprofit Organizations

Media Cause

Ensuring you have a strong foundational strategy for your paid advertising campaigns can help you reach your marketing goals and objectives and get a strong return on your investment. How will you measure the success of your paid advertising campaign? and back into how much you will need to spend to reach your specific goal.

Tips 52
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How Does Your Nonprofit Use Data To Improve Results?

Beth's Blog: How Nonprofits Can Use Social Media

I’d love to see a survey of nonprofit measurement practice that quantifies this. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.

Results 95
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4 Keys for Attracting, Hiring and Retaining a Successful Major Gift Team

Connection Cafe

Most chief development officers work for the foundation and have little control over the system’s philosophy of philanthropy. When governing and foundation boards are involved in fundraising, that indicates there is a focus on philanthropy at the core of the institution. At the heart of the issue, then, is the healthcare system itself.

Team 37
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Taking Baby Steps to Social Media Maturity with Your Peers

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: This past year has been a deep exploration into how nonprofits can use measurement and reflection to improve their practices as a networked nonprofit and social media. As part of my work at the Packard Foundation, I designed and facilitated several peer learning groups and exchanges. Flickr Photo by Johnny Hall.