article thumbnail

The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

As a beginner podcaster, you should establish the ideal time needed to plan, record, edit, and upload your episodes ahead of time so you can efficiently allocate your resources. Next Steps: Measuring your Podcast’s Success Gauging how your podcast is performing helps you determine its value to your nonprofit in the long term.

Audio 79
article thumbnail

Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Beth's Blog: How Nonprofits Can Use Social Media

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Measurement Challenges.

Summary 94
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

E-Metrics Presentation: How ROI Thinking Can Help Expand Your Blog Community

Beth's Blog: How Nonprofits Can Use Social Media

IN two weeks, I will have the honor of presenting at the E-Metrics Conference with Jonathon Coleman, Nature Conservancy and Laura Lee Dooley. World Resources Institute - two of the savvy and smart nonprofit social media practitioners who are also metrics geeks.    Laura will focus on Twitter and measuring success. 

Metrics 56
article thumbnail

Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Forget the hundreds of metrics that are being spat out and focus on what matters most for your nonprofit. For nonprofit marketers in particular, tracking conversion metrics on supporter behavior is what you should probably be focused on — versus just viewing vanity metrics of how many people have visited your website.

article thumbnail

The Ultimate Guide to Social Media for Nonprofits

Qgiv

Key metrics to measure on social media Like with any campaign, it’s important to decide on how you’re going to measure the success of your social media strategy. Understanding the metrics behind social media is key to evaluating the success of your social media and help you fine-tune your approach as you go.

article thumbnail

Fundraising Basics: The Beginner’s Guide for Nonprofits

Neon CRM

Measurable: Ensure your goal is measurable to track progress and success. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. Here are some metrics for direct mail, email, and event fundraising campaigns to monitor over time.

Guide 52
article thumbnail

Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. So now, finally, we get to the metrics. By charting out the problems, strategies, benefits, and values first, we give ourselves a better picture to pull out metrics.

ROI 135