How to Convert Peer-to-Peer Event Participants into Monthly Donors
sgEngage
MAY 31, 2023
Experiment with Journey Mapping A colorful visualization of the constituent experience, journey mapping is a model that helps you track how and when you engage with supporters and when and why they make the giving choices they do. It’s a common practice for commercial enterprises. Team Diabetes knew its P2P endurance event was flatlining.
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