Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. On a listserv the other day, Laura Quinn at Idealware asked if "Visit" or "Click" data on Feedburner were useful metrics to track to assess reader interest in your blog content. You should be looking at monthly trends over time. Are there any patterns? .

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

For example, use Twitter lists to track alums and subscribe to their Facebook updates. Guy notes that the ideal ratio of peoples’ comments to your responses is one-to-one. This figure is a good top line indicator of whether you are, in fact, engaging your Alumni. You want to watch the number and how it is trending.

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Nonprofits Source

NOVEMBER 21, 2022

Is your digital marketing strategy taking full advantage of this trend? You can also use Microsoft Ads to track your progress on both new and existing campaigns. Microsoft has analytics options that can inform your keyword decision-making. . Tip 4: Consult Microsoft’s Analytics Options. over the past year ?

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Grant Nonprofit Digital Metrics 97

Nonprofit Tech for Good

OCTOBER 22, 2012

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

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Nonprofit Tech for Good

MAY 18, 2013

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 269

Social Media Social Chapter Media 269

Nonprofit Tech for Good

MAY 18, 2013

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 214

Social Media Social Chapter Media 214

Nonprofits Source

FEBRUARY 25, 2017

How to set up Google Analytics. The efficiency ratio , also known as the revenue to cost ratio. This formula a great way to benchmark goals and objectives while providing an accurate way to track results. The best part of the efficiency ratio is that it doesn’t involve any complex math. Google Analytics.

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Qgiv

JULY 21, 2022

These challenges are combining to make it harder to find new donors and track their interactions across channels. Google’s recent report on digital marketing trends framed the opportunity this way: To stand out in 2022, brands should be more intentional about communicating their value and authentic purpose. So, what can you do?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. I agree, but is a ratio the best number? via Kevin Gamble (see larger here ).

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Source: Avinash Kaushik 's "Web Analytics An Hour A Day"). The Web is changing!

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

" That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. And, while we you can track the subscriber numbers, you don't necessarily know who is actually reading. Last year, I had a ratio of 1.4 Technorati ???Authority???

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Nonprofits Source

JANUARY 13, 2017

Related Article: 39 Content Marketing Trends You Need To Know (Infographic). It would be a stretch to prove a link between the post and exceeding donation goals without tracking analytics. Google Search Console (formally webmaster tools) and Google Analytics are free, and powerful tools in marketing a nonprofit organization.

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Research Marketing Case Study Search 89