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PepsiFresh Contest: Real Tracking and Social Impact Analysis

Beth's Blog: How Nonprofits Can Use Social Media

Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. Advocacy Reach: Overall spread of campaign through social channels beyond the branded channels to gauge how far this campaign spread.

Contest 94
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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales Ops Metrics & KPIs. As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Performance Metrics Analyses. Maintenance of Communication and Collaboration Channels.

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New Twitter Tool Mailana Helps Me Visualize Strong Ties In My Network

Beth's Blog: How Nonprofits Can Use Social Media

The tool is quite fascinating because it combines a light weight social network analysis (see this page. He left a comment pointing to an excellent post called " Twitter Long Tail - Broadcastization & Pre-Twitter Reputation." to learn more about the methodology) of your twitter friends with search. What effect do they have?

Twitter 91
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Vote and Comment for ALL these Awesome Nonprofit Panels at SXSW!

Beth's Blog: How Nonprofits Can Use Social Media

Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. Putting the Public Back in Public Media Think NPR and PBS are just broadcasters? Think again. Public media is no longer just a one-way street. You Mobile Non-profit: a play in three acts.

Comment 97
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Creating a Nonprofit Digital Strategy: 7 Steps for Success

DNL OmniMedia

For example, a website can be used to share educational and scheduling information, social media can be used for broadcasting updates widely, and text messaging and email marketing software can both be used to share specific information with individual supporters. Phase 4: The Analysis Stage. Analyze key metrics in your database.

Digital 98
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Key Findings from the 2022 Blackbaud Target Analytics donorCentrics Sustainer Summit

sgEngage

The analysis is based on a July – June fiscal year, covering the period of FY2017 through FY2021. Best Practices and Key Findings for Conversion at organizations with strong conversion metrics: . Conversely, 21 participating organizations experienced at least some increase in donors acquired via digital channels. Figure 3) .

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

Build Relationships and Issues Awareness: You’re interacting with key audiences on the social media channel in order to build awareness for your organization's brand. Improve Reputation: You want to improve how others think about your organization or issue and are responding directly to feedback through social media channels.