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Can Social Network Analysis Improve Your Social Media Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. As you can see there are many different ways to apply social networking analysis to understanding networks. When you map your network, it tells you a story.

Analysis 104
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A Complete Guide to Strategic Web Design for Nonprofits

NetWits

Audience Analysis. You have a site map that resonates with the way your audience accesses information. Use qualitative measures (surveys, interviews and onsite usability testing) to understand how the new website resonates with key audience groups. One that every nonprofits should think about from time to time.

Design 247
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Healthcare Ad Awards Winners Announced

Forum One

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews.

Award 71
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Web Analytics Webinar from Idealware

Beth's Blog: How Nonprofits Can Use Social Media

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site. NEW SEMINAR!

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Seven Tips on How to Use Your Digital Ecosystem to Enhance Your Fundraising

Forum One

Use surveys or conduct interviews with your donors, or ideal prospects, on a continuous basis to gain insight on what your donors want and where your organization can improve. Don’t rely on your own assumptions or analytics data alone. More on this: Mapping Your Digital Ecosystem. Ask your donors what you can do better.

Digital 47
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Google Analytics is a must-use tool to help understand your campaign performance. Those insights should drive messaging and campaigns.

Lesson 59
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Nonprofit Web Design Process: Summary

Connection Cafe

Analytics data as User Research : Timeframe for which to review analytics data and some specific research questions to drive data analysis. Surveys and Interviews : Which research technique to choose, how to recruit participants and what questions to ask. User Research. Information Architecture.

Summary 37