Forum One

JUNE 9, 2023

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews.

Award 71

Award Colorado Washington Wisconsin 71

Beth's Blog: How Nonprofits Can Use Social Media

JULY 17, 2019

This week I interviewed long-time blog reader, Alison Lowndes who I first met via my blog as a regular commenter. The algorithms also use predictive analysis to make recommendations on future investment in research. Then need to learn from the analytics that help generate insights so you can make the chat bot more effective. .

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Interaction Africa Analytics Conversation 75

Forum One

MAY 18, 2021

To learn more about your audiences here are some useful tools and strategies you can use: User surveys Social listening Interviews. For this reason, we recommend basing your technology stack around your CRM and analytics tools. Data platforms include Google Analytics, Tableau, Microsoft Power BI, and Domo.

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Marketing Impact Create Tips 47

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site. NEW SEMINAR!

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Analytics Web Metrics ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

I've been a little shell shocked for the past few days, but wanted to share this reflection and analysis of the Gnomedex fundraising experiment. And while you can use this method to do an ROI analysis, the real gold is the deeper understanding of what works and what doesn't. It's called double-loop learning. Why was it a success?

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Forum One

JULY 27, 2021

Use surveys or conduct interviews with your donors, or ideal prospects, on a continuous basis to gain insight on what your donors want and where your organization can improve. Don’t rely on your own assumptions or analytics data alone. Ask your donors what you can do better. A little audience research can go a long way.

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Digital Tips Fundraising Evaluation 47

Bloomerang

FEBRUARY 1, 2023

As you’re planning fundraising events, your event organizer and fundraisers may frequently be running errands, conducting interviews, and preparing other tasks out in the community. Google Analytics provides valuable insight into your website and its successes. Then, use the Google Analytics app to check your standings from anywhere.

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Org Raise Tools Help 81

DNL OmniMedia

MAY 25, 2022

What is a market analysis for nonprofit organizations? Market analysis, also known as market research, is the process of collecting, analyzing, and interpreting information about target markets and customers. Common methods that generate qualitative data include focus groups, interviews, and participant observation.

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Research Marketing Survey Nonprofit 52

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Google Analytics is a must-use tool to help understand your campaign performance. Those insights should drive messaging and campaigns.

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Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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ASU Lodestar Center

JUNE 11, 2018

Carol Ackerson, Chief Financial and Operational Officer of the Girl Scouts – Arizona Cactus-Pine Council ( [link] gsacpc_chief_financi.html ), says she feels the two key ideas she is responsible for clearly communicating to the board are the current condition and the performance of the organization (interview, March 22, 2018).

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Practice Develop Arizona Michigan 40

Qgiv

JULY 27, 2021

In this interview, Julia shares some of the strategies she teaches her clients, including her secret formula for social media calendars, how nonprofits can improve engagement on their social channels, and the one thing she wishes nonprofits would stop doing online. To be effective, you have to do all four things. Summarize it!

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Social Media Media Tips Social 138

Connection Cafe

MAY 15, 2014

Analytics data as User Research : Timeframe for which to review analytics data and some specific research questions to drive data analysis. Surveys and Interviews : Which research technique to choose, how to recruit participants and what questions to ask. User Research.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Data Analysis. This conversation explored common pitfalls to analysis approaches and how to avoid them. The dashboard shows rough sentiment analysis, # of mentions and links. Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. How do you analyze your social media data?

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Summary Social Media Measure Media 94

Connection Cafe

JANUARY 28, 2015

Depth interviews will provide very detailed information about one individual. Conducting a series of anonymous depth interviews, each with the same list of questions, can be an effective way to tease out the hidden attitudes, preferences and options of your client or customer base. Turn information into action.

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Research Marketing Method Attitude 20

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2015

My colleague Amy Gahran, a mobile expert, has an analysis here. She says that Google Analytics will give you a crystal clear picture of how many visitors are using mobile phones. “You can see how many of those people leave the site quickly. My blog passed the test! I queried a few colleagues for advice. Work the project plan.

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Mobile Test Advice Nonprofit 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

For example, they know from their survey research, real-time monitoring, and content analysis of comments on their posts that a lot of people care deeply about environment issues, but don’t self-identify as “environmentalists.” Say Giller, “Our whole team reviews Google Analytics, like sipping fine wine.” Source: grist.

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Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

In a recent interview, John Hadyon reinforced this timeless piece of Facebook engagement advice. John Haydon did this pattern analysis of different types of questions that nonprofits ask on Facebook. More here about that metric and other Facebook metrics you can gather in the Facebook analytics program.

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Practice Tips Social Meme 107

Connection Cafe

SEPTEMBER 17, 2013

Just like with User Interviews , you want to make each of your audience groups is represented in your participant pool. To find these participants, like with Interviews, you can rely on your internal stakeholders to identify folks that might want to participate and fit the profile. Surveys and Interviews. Introduction.

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Design Process Web Test 36

Connection Cafe

NOVEMBER 1, 2019

Fred Weiss shared an in-depth analysis on the latest trends facing higher education advancement , alumni engagement metrics, and CASE’s 2018 Voluntary Support of Education (VSE) Survey. Key findings from CASE’s 2018 VSE Survey include: . You can check out a recording of this interview on YouTube. ? .

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Trend Learning Industry Education 23

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

The chapter is based on interviews with folks in the field and includes step-by-step checklists, examples, and tips. Definition: An analysis that looks at the benefits, costs, and value of a technology project over time. ROI analysis requires documenting, collecting data, and internal discussion and cooperation. Task Analysis.

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ROI Social Media Slides NTEN 50

Tech Soup

SEPTEMBER 7, 2012

Audience Analysis. Use qualitative measures (surveys, interviews, and onsite usability testing) to understand how the new website resonates with key audience groups. Then, you can use Google Analytics to start understanding trends — how long are users spending on your website? Now it's time to see how well you did.

Design 55

Design Web Strategy Slides 55

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. PostRank scoring is based on analysis of the " 5 Cs " of engagement: creating, critiquing, chatting, collecting, and clicking. This analysis took all of five minutes. Interview with Jonathon Colman. The Cute Dog Theory.

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ROI Widget Metrics Cambodia 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

I interviewed technology practitioners from the poverty law community about how they approach ROI and significant technology systems investments like client databases, document assembly systems, or video conference systems. Note that qualitative data is important - you need both to do an ROI analysis and to communicate the results.

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ROI Results Community Online 66

sgEngage

AUGUST 29, 2023

What to Look for in Your Modern CFO Here are the top six things to look for—and interview questions to ask—when hiring a modern CFO for your nonprofit. Interview Question: Explain how you handle revenue recognition for multi-year restricted grants.

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Challenge Organization Interview Roles 70

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

If you're using Goolge Analytics goals, you've already thought through some of this. If you're already using Google Analytics, running some of the keyword reports will give you an idea of what keywords people are using to find your site. You'll get some bonus information if you have Google Analytics goals set up.

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Adwords Google Game Campaign 69

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2007

That is, until he emailed the above photo to accompany this interview with him (see below). While I don't always agree with Allan's opinions on everything he writes, I love his insightful analysis, sense of humor, and well researched articles. He uses a red haired avatar , so that has been my mental image of him.

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Director Profit Org California 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2007

For more on that topic, read the excellent interview with Carie Lewis of the HSUS here. Web Analytics, Statistics, and Social Networking Analysis The Net2ThinkTank: What is The Return On Investment Of The Social Web For Nonprofits? Tag your post with "net2thinktank. Rashmi Sinha offers some thoughts on how to do it.

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Nptech Tag Facebook Wiki 50

DNL OmniMedia

FEBRUARY 9, 2022

At DNL OmniMedia , we offer a complete range of nonprofit technology, marketing, and analytics services, making us a full-service choice for organizations in all nonprofit verticals. Custom analytics and strategic planning projects. Data analytics services, including donor file audits. Overview of this Nonprofit Consultant.

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Consultant Nonprofit Strategy Philanthropy 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2012

And the resulting graph is the analysis of 1200 students. You get people to line up in the room as to whether they agree or disagree on a provocative statement related to the content – and then interview people. The study was of medical school lectures. They gave the students tests based on content and scored them.

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Experiment Learning Create Exercise 116

DNL OmniMedia

FEBRUARY 16, 2022

Phase 4: The Analysis Stage. Phase 4: The Analysis Stage. However, post-campaign analysis is one of the most important steps in the entire process! On Instagram, show a video interview with the constituent. On your website, transcribe the interview in a blog post with additional information.

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Digital Strategy Create Phase 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

Want Useful Analytics? Tools fall into one of three categories – content analysis, surveys, or analytics. Marlene Oliveira, Copywriter and Communications Consultant, shares an interview with Jason Shim, “ Google Analytics Basics for Nonprofits: Interview with Jason Shim.”

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Measure Learning Case Study Metrics 115

Tech Soup

JULY 8, 2016

Take advantage of an effective research interview process designed to explore core strategic questions. SEO and Analytics. It starts with an analysis of your site's build to see how well it is optimized for SEO, along with an evaluation of things like backlinks and social media strategy.

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Communication New York City Guidelines Nonprofit 54

Tech Soup

APRIL 5, 2017

R for analysis and visualizations (free). iNZight for analysis (free). Google Analytics Doesn't Have to Be Scary. Yesenia Sotelo of SmartCause Digital has magically made the data and reports within Google Analytics into something very approachable. So where does Google Analytics come in?

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Learning Adobe Metrics Miami 41

Forum One

MAY 3, 2023

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews.

Award 80

Award Communication Colorado Museum 80

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2018

Alongside these data advances have arisen the development, refinement and advancement of cutting-edge analytics, including machine learning algorithms, that can produce remarkably accurate predictive and prescriptive insights. One obvious application of language analysis is as a tool for human-resources departments.

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Learning Philanthropy Nonprofit Charity 101

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

You can download the summary and full report here or read this interview with Center for Media Justice ED Malkia Cyril in Forbes Magazine that shares the social media secrets of top movement leaders. Google Analytics Report Infographic. It automatically creates an infographic of a basic google analytics report.

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Studies Research Attention Data 112