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How Strategic is Your Organization’s Social Media?

ASU Lodestar Center

The next step in creating an effective social media strategy is to build your social media capital, or the, “social resources in an organization’s social media network that can be accumulated, mobilized, and expended to achieve organizational outcomes,” according to an article by Guo and Saxton. Social Media Capital. This is the “what now?”

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Bring Your Idea to Life at Social Actions Wiki - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Thanks again for the post. All rights reserved.

Wiki 28
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See What’s Out There » Blog Archive » Convio Open – Why the Convio Facebook Application blows away Causes

See3

Convio has built a Facebook application builder as part of their Open initiative. For organizations on the Convio platform, the Facebook application is a no-brainer and a HUGE improvement from Causes. First, you can only create one Facebook application. As Michael Hoffman shares, the Convio Facebook application is really good.

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Congratulations to Nonprofit Campaigners on Three Recent Victories - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Way to go, EarthJustice! Partial victory?

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Bring Your Idea to Life at Social Actions Wiki - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Thanks again for the post. All rights reserved.

Wiki 28
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The Long, Long Tail of Facebook Causes - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48
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The Long, Long Tail of Facebook Causes - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Causes 48