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See What’s Out There » Blog Archive » The Contest: User Generated Crap, er… Content

See3

One way to get people to create content for you is through contests. In the nonprofit world we also have contests and at See3 we have become “the contest people&# helping organizations conceive of and execute user generated content contests. The current Heinz contest is a great example.

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See What’s Out There » Blog Archive » The Web’s Next Phase

See3

phenomena of portable content and user generated content is just the transition to something deeper. So, for example, I go to Blockbuster’s site and Facebook knows this and next time I am on Facebook I am getting Blockbuster promotions. You can read more about Facebook’s system here.

Phase 40
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See What’s Out There » Blog Archive » Obama’s MySpace Problem

See3

and losing control of content. How do we take advantage of user-generated content and user-controlled forums such as MySpace and YouTube without totally losing control of our brand? Some of the info on the site wasn’t right, for example. It’s the magic question. The answer is, very very carefully. Not happening.

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See What’s Out There » Blog Archive » Even Microsoft Gets It

See3

I have been writing a long time about how advertising is changing, how you the fundraiser or the marketer must adopt the new paradigm that entertains, shows instead of tells, and meets people in their communities with content that interests them — and allows them to contribute to the conversation.

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See What’s Out There » Blog Archive » Join the Video Bandwagon

See3

Our friend Alia McKee from Sea Change Strategies wrote a blog post about nonprofits using video and gave some great examples. So while we don’t yet have all the metrics we need to show that video will actually improve/increase fundraising online, we know that this is the content people are gravitating towards.

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See What’s Out There » Blog Archive » How many site visitors do you have? Or is that the wrong question?

See3

For example, someone surfing my site from the same IP address (a unique number that corresponds to the access point of the Internet) who accesses specific pages (based on the logs) over a contiguous period of time represents a visit. Here’s the issue: On many new website pages, you can see lots of content without reloading the page.

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See What’s Out There » Blog Archive » NTEN Does Web 2.0

See3

See3 has run many successful video contests (a few examples here , here and here ). Video contests can be a great way to give your community something tangible to do and create great content for your organization in the process. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

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