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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. So, utilize all that great information in your database to deliver the right email message to the right audience. Said another way – what works offline also works online. Examples and practical tips to live by.

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Hype vs. Reality: What digital channels are the most effective in 2010?

Care2

Here is the evidence from one global campaign in 2010 to demonstrate how different digital channels compared. Is email obsolete" My first response is always that it depends on the objectives, the strategy and the audience since starting with the tools is putting the "cart before the horse". Should we use Twitter and Mobile?" "Is

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Telling the story in a new way: Should arts leaders use impact evaluation?

ASU Lodestar Center

At the plenary panel discussion, a woman from the audience, an arts teacher, asked, plaintively, “Why do we have to justify the arts in school? Only within the last decade has research on the efficacy of evaluating the effects of art on audiences been realized (Brown & Novak, 2013). So, what is the value of art? Science doesn’t.”

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How can nonprofits leverage digital technology to increase giving?

ASU Lodestar Center

Social media and online giving both increased six percent between 2010 and 2018. With 75 percent of the population on social media every day , nonprofits have an ever growing audience of vast ages to solicit their missions. On the other hand, direct mail decreased by 26 percent.

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The 990: From Compliance to Communication 

sgEngage

Universal Participation : Everyone must be able to use and re-use the data without restrictions against any persons or groups. In 2010, the Coalition of Communities of Color (CCC) released a study defining the disparities facing communities of color in Portland. Richards, Executive Director of the James F. and Marion L.

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Storymakers 2014: Meet Our Esteemed Judges

Tech Soup

Joaquin was the founding director of the Institute for Next Generation Internet, which launched in 2005 from San Francisco State University. " She holds an MBA in sustainable business from Bainbridge Graduate Institute at Pinchot University, where she also serves on the board of trustees. Bailey Rosser.

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Are Qwerty Monsters the Nonprofit Donors of the Future?

Beth's Blog: How Nonprofits Can Use Social Media

Yesterday I had the pleasure of participating in the final #zoogood Twitter chat of 2010. Who is the target audience? What is your message and what do you want the audience to do? How do your all your communication channels work together to inform, engage, and motivate? Is mobile the best way to reach your target audience?

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