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Beyond Bronze, Silver, and Gold—Grow Success With Purpose

.orgSource

Sharon Rice is Managing Director of Business Strategy at.orgSource and Garth Jordan is CEO of the American Animal Hospital Association. Organizations are taking their messaging directly to the people they want to influence. Organizations are taking their messages directly to the people they want to influence.

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The Real Housewives of Social Media: Measurement Tips

Beth's Blog: How Nonprofits Can Use Social Media

I had a lot of fun doing a panel with colleagues Jordan Viator, Carie Lewis, and David Neff called " The Real Housewives of Social Media." Our task was to present practical and tactical information about social media using metaphors that related to housewives. Social Media Measurement Tips View more presentations from Beth Kanter.

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Leveraging Twitter Influencers to Drive Social Good – a Success Story from Free The Kids

Connection Cafe

Author: Jordan Viator. I’ve decided that one of the next areas I want to put some concerted focus around is the topic of “influencing your influencers,” an area that’s really caught my eye for the past year. There are influencers and evangelists among all social media networks. By using a bit.ly

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Thank You for the Best Birthday Ever!

Beth's Blog: How Nonprofits Can Use Social Media

He helped me with reaching my influencers on Twitter. Well, I'm rolling up my sleeves as Jordan V would say and as Sean Power suggests will be writing a post to share insights about what I've learned from today's action learning experiment about real time tracking, analytics, metrics, and reflection. And connected with Mark Horvath.

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Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

Author: Jordan Viator. If you discover top influencers and advocates, reach out to them to help in future campaign outreach and grassroots communications. Where can you find number of retweets, who your influencers are, when you are being mentioned on Twitter, trending topics in your industry, etc…?

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10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

Author: Jordan Viator. Measure – look at social activity data to learn who you are influencing, what is causing activity, what content is effective and what you can optimize. Integrate – as in, integrate social media with other channels such as email, direct mail, web content and offline activity to maximize success.

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“I just don’t get that generation.”

Connection Cafe

Today, Jordan Viator, our super communications manager for all things interactive, fun and digital was featured in The New York Times about using Foursquare to broadcast to her friends where she is during SXSW Interactive. Who and what influences their giving decisions? What are their preferred channels for engagement?