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How to Use Storytelling for Nonprofits to Tug Heartstrings and Raise Funds

Get Fully Funded

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve.

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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. Your goal is to make storytelling decisions for your video that will elicit arousing, high-dominance emotions with an element of surprise in the viewer.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point. If you landed on your organizations Instagram feed, would you be able to quickly tell what the mission is based on the videos/images posted in the grid?

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Here are a few images from the charity: water website that show how they employ social proof. You can then make each testimonial a piece of content for your social channels by quoting the best parts in an image. Harness the Power of Storytelling. How can your organization apply this?

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

For the feature image, they used a photo of Rani looking directly at the camera. The page includes several storytelling graphics. By using different visuals and storytelling devices, they have been able to leverage their content to reach many more people. Both posts also use a photo of Dustin volunteering as the featured image.

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Crafting Sticky, Emotional Stories That Reach Your Audience (Part 2)

Tech Soup

Endings can offer a hint of the future. " This is part 2 of a series on storytelling. Image : Bruce Guenter / CC BY. When I say you want to have a great ending, I'm talking about how it's written, not necessarily the emotion it brings across. Great endings can evoke a range of different emotions. spanhidden.

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22 Email Ledes That Always Work!!

M+R

Striving to make storytelling work given the constraints of time, space, the boss’s demands, evolving trends, and how dang hard it is to draw horses. Quote out of context” — now here’s the context An out-of-context quote gives your reader a reason to keep reading in order to understand, and a quick way to dive into storytelling.

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