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Nonprofit Email: The Rules of Engagement

Pamela Grow

When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). Craft a minimum of three different headlines and use a tool like Advanced Marketing Institute’s Headline Analyzer to gauge the most effective subject line. But what about reach? billion by 2025.

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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. With those statistics in mind, let’s take a look at what this reveals about donors. Using identity-based fundraising, fundraisers can encourage donors to give as an expression of who they are.

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Grant Writing and the Perfect Storytelling

Tech Soup

These stories simply exist in our minds until we add language and share them with others. One of our winners from several years ago, who writes for a home for the elderly, submitted a stellar proposal that combined statistics and a story. She opened with statistics: Elder abuse is prevalent in (name of state). Engage the Reader.

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Philanthropic Leadership: Engaging Board Members As Fundraising Ambassadors

Bloomerang

Elizabeth Abel will explore the role of the board in elevating fundraising activity and discuss effective strategies to recruit, engage, and deploy diverse board members as fundraising ambassadors. Yeah, engaging those board members to be fundraising ambassadors. Is it okay if I go ahead and get this party started?

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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Be prepared to cite statistics and offer solutions. Again, cite statistics and offer solutions. Draft your pitch as an email with the subject as the headline you would like to see.

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11 Simple Ways to Raise More on National Food Bank Day

Classy

Optimize your campaign, boost your organization’s visibility, and take a sizable step toward your year-end fundraising goals with this list of quick tips. . Step 1: Upload a custom image to use as your headline. . Keep your progress bar hidden until you’ve reached one-third of your fundraising goal. Try It on Classy .

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How to Maximize Success Stories Across Your Nonprofit’s Digital Channels

Nonprofit Tech for Good

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes.

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