Let it Go: When to Move on from a Major Gift Prospect
sgEngage
MARCH 12, 2024
There are three major exits you can take on the “Highway of Major Gift Giving.” Exit 1: Disqualification Road Exit 2: Proposal Avenue Exit 3: The Stewardship Fork Once you know what road you’re on with a potential donor, you can decide to press the gas or to let it go and move on to a better-fit major gift prospect.
Let's personalize your content