Demonstration Headline Language Personal 
Neon CRM
NOVEMBER 29, 2023
GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. This is a good indicator that campaigns run on other marketing channels, like social media and personal phone calls, influenced the broader awareness of GivingTuesday campaigns. Where Do Donors Give?
Get Fully Funded
FEBRUARY 9, 2021
Something in the photos and the language on the page pulled me in and made me care. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Remember, you have 10 seconds!).
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Beth's Blog: How Nonprofits Can Use Social Media
JULY 27, 2015
The second day was a networked leadership workshop that focused on how participants could use their personal brands on social in service of the organization’s mission and practical leadership skills training. Together, we co-facilitated this exercise in two languages and Maria did a great job at bi-lingual capture of the notes.
Allegiance Group
MAY 16, 2023
By creating multiple versions of the page with different layouts, headlines, calls-to-action, or visuals, you can track which elements perform best and adjust your approach accordingly. Landing pages are an excellent opportunity to employ A/B testing to optimize conversions.
Get Fully Funded
JUNE 11, 2023
For example, a soup kitchen might use this offer: “For $1.87, we can provide a hot meal to a homeless person.” This means you need to use strategically-chosen photos, images, and headlines so that the skimming reader can get the gist of your letter even if they don’t read the whole thing. Your gift of $10.87 Your gift of $21.74
Get Fully Funded
DECEMBER 4, 2022
There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Draft your pitch as an email with the subject as the headline you would like to see. Start with a headline that summarizes your news. Their fifth wedding anniversary would be a fun news story. .
Get Fully Funded
AUGUST 1, 2022
Your donor newsletter gives you the chance to write as one person to another person with an authentic, warm connection. If you write too formally, write in 3 rd person, or write about how great your nonprofit is using ego-centric language, it doesn’t feel connecting at all. No acronyms or jargon. Good images.
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