Remove data-enhancement email-appends
article thumbnail

How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

Universal Analytics (UA) has stopped processing data. Creating and using UTMs The first place to start is to ensure your email blasts include UTMs on any links to your website. Most email marketing platforms will have a setting to automatically add UTMs to links; search your platform documentation for “UTMs”.

Track 251
article thumbnail

What Are You Doing with Your Donor Data?

Greater Giving

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here’s what you can expect in this guide: Gather relevant donor data.

Data 98
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

Rather than merely hoping you’re making a wise marketing spend—or simply doing what you have always done—it’s time to let the data drive your direct mail marketing programs. When you allow data to guide your direct mail strategy, your organization can save time and money. The open rate is roughly 18% for emails. Direct mail?

Mail 80
article thumbnail

How to Become an Expert in Social Media Branding

NonProfit Hub

Organic posting, running contests, and incorporating social media marketing in emails are all great ways to get started on your branding journey. You can quickly enhance brand exposure and engagement with just a few posts a day and add value to your follower’s feeds. . How to become an expert on social media branding.

article thumbnail

Summer Cleaning: A Data Hygiene Checklist Any Nonprofit Can Reference!

Connection Cafe

So July and August can be a great time to clean-up your fundraising system to make sure your data is as accurate and robust as possible, in particular when you start thinking of embarking on a data analytics and/or prospect screening project in the coming months, let’s say maybe later in the 3 rd and 4 th quarters.

Data 43
article thumbnail

How Data Analysis Can Help Nonprofits Reach Major Donors

sgEngage

You can upgrade your nonprofit’s current strategy to reach and identify more qualified prospective major donors by using data. To gain access to this data, you may need to purchase a data append. Perform a data append. Compile this data into a single file and upload it to your data appending service.

article thumbnail

4 Tips to Cultivate Major Gift Prospects with Data Analysis

sgEngage

You can upgrade your nonprofit’s current strategy to reach and identify more qualified prospective major donors by using data. To gain access to this data, you may need to purchase a data append. Perform a data append. Compile this data into a single file and upload it to your data appending service.