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Level Up Your Marketing with Analytics

Association Analytics

By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. If you don’t have a process in place to get your info, we suggest that you implement a workflow for your email list requests.

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Are Multistep or Single-Step Donation Forms Better for Nonprofits?

Qgiv

You’ll love these interactive donation form templates ! If you’re a Qgiv user, you can use the Form Comparison tool to get a side-by-side comparison of both forms’ performance. If you’re collecting more in-depth information, like the kind of info you’d need to process a donation , use a multistep form. Let’s take a look!

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Overcoming Declining Nonprofit Website Traffic

Connection Cafe

Social: Constituents may be turning more to social media to interact with nonprofits, as the study’s authors point out. Assuming you’re using Google Analytics*, here are 4 steps you can take: Year-Over-Year Comparison. Setup Google Analytics to do a year-over-year comparison. Examine Visits. Referral Traffic.

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Check Out the New & Improved NTEN Member Directory (Thanks, User Testing!)

NTEN

Finally, we prepped Readytalk to use for the actual tests, so that we could record each session while watching the volunteer’s screen as they interacted with the new Member Directory. The testing led to a much improved directory that makes our original “finished product” look quite clumsy by comparison.

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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

to care a whole lot about how many hits they got in comparison to similar (or different) organizations. And I’m not suggesting that it’s necessarily possible, especially as site stats become more public info, that organizations can, or should control stats. And, I actually hope that doesn’t change.

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Donor Management: The Ultimate Guide

Neon CRM

Fundraising Donor Management Software Comparison: What’s Right for Your Nonprofit? By identifying the different touchpoints and interactions that donors have with your organization, you can hone your communication and donor engagement strategies to better speak to each step of that process. 7 min read Read Now 2.

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Good questions and great answers!

Get Fully Funded

Even if you didn’t attend the webinar, you will likely glean some great info from my answers. . Every time you interact with your Board, you’re either building trust and respect, or tearing it down. Go to www.idealware.org to get a good comparison of them. How do you get your Board members to listen to you?