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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. COVID-19 obviously changed this dynamic. And one way to stretch their resources in this pandemic is to incorporate strategies that are proven and tested by behavioral science research.

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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

Qgiv

Strength-Based Messaging: A Powerful Tool Thankfully, in recent years, new and long overdue attention has been focused on changing the way we build our donor relationships. There is, frankly, revenue risk with any sudden change in messaging. But that changed when he met Molly, a service dog your support helped train.

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6 Ways to Get Your Nonprofit Website Ready to Boost Holiday Giving

Get Fully Funded

When the donor clicks through to the donation page, a call to action should be prominent like “Your gift helps us feed the homeless!” Test it on various browsers and on a mobile device, just to make sure. Keep an eye on your inbox for the latest news about our fight to end hunger in our community.”). Tell a heart-tugging story.

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Introducing the 2021 Classy Awards Leadership Council

Classy

Author of Measuring Social Change: Performance and Accountability in a Complex World , which received The Alliance for Nonprofit Management’s Best Book Award for 2020. Feeding America. Designs and launches new initiatives, drives organizational strategy, and helps chart the future of Feeding America. Kimberly Mitchell.

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Zoetica Iphone App and More Thoughts On Nonprofit iPhone Apps

Beth's Blog: How Nonprofits Can Use Social Media

It provides a complication of nonprofit tech and social change blog feeds. So, now you read a great collection of nonprofit, social change, and social media content your iPhone (download now ). Content feeds on the application include: The Zoetica Link Feed. The Case Foundation Blog. Great NonProfits.

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Donation Forms Dissected: Where We’re Winning & Losing in Online Fundraising

Connection Cafe

Big buttons, white space, and colored text keep Feeding America ’s mobile donation form feeling fresh and clean. 10/10 organizations in our little test made it clear why they exist on their websites. We even encourage most organizations to test higher amounts! And there are easy changes you can make to make more money!

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An Innovative Approach to Social Problems: Caravan Studios

Tech Soup

Chronicle of Philanthropy cited it as an example of how nonprofits are trying new ways to test: Caravan Studios, the TechSoup division that created the [SafeNight] app, has embraced a new management approach popular in Silicon Valley known as “lean start-up.” Range App: Feeding Children.

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