Get Fully Funded

MAY 9, 2024

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Segment and prioritize your donors.

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Gift Marketing Data Strategy 52

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The median gift size was $50. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019.

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Statistics Donor United States NGO 363

sgEngage

APRIL 10, 2023

When done well, fundraisers can become beloved annual events that your community looks forward to year after year. How do you turn a standard campaign into a fundraiser your community will love? Simply focus your attention on donor engagement. Think about the people who make up your community of donors.

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Donor Community Tips Fundraising 74

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. This transformation requires thoughtful preparation, empathy, education, and strategic communication.

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Support Donor Community Retention 52

Neon CRM

NOVEMBER 15, 2023

For these reasons and more, direct mail donor acquisition works. The Benefits of Direct Mail for Donor Acquisition What’s so appealing about direct mail? There are many reasons why direct mail donor acquisition can be a compelling fundraising tool that produces results that digital methods simply cannot. Here’s why!

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Mail Campaign Donor Tips 52

Bloomerang

NOVEMBER 16, 2023

This GivingTuesday , no matter what your campaign or theme, you can’t go wrong spotlighting the stories of your volunteers. Showcasing your volunteers’ journeys not only celebrates their invaluable commitment, but also fosters trust and connection within the community, highlighting the human impact behind every effort.

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Gift Volunteer Celebrate Culture 91

Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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Practice Fundraising Guide Channel 240

Neon CRM

DECEMBER 6, 2023

You may be balancing your final push to reach your fundraising goal with event planning, donor meetings, board meetings, and planning for the new year—and that list doesn’t include all the things you do outside of work, either. That’s why it’s essential to have a donor retention plan in place. Let’s take a look.

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Donor Retention Template Widget 98

Nimble AMS

NOVEMBER 27, 2022

Proper donor stewardship is vital to your organization hitting its financial campaign goals. Saying “thank you” is t he key to fostering healthy donor relationships. But do your donors know just how much your organization appreciates the m ? Why should your association thank your donors? Vocalize donor impact.

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Associations Donor Gift Tips 125

Nonprofit Tech for Good

JULY 17, 2022

When a donor signs up for a recurring donation online, there are no checks to mail and no monthly reminders needed; much of the expense and hassle on the nonprofit’s side have been eliminated. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy.

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Donation Retention Gift Philanthropy 347

Neon CRM

AUGUST 11, 2023

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. Here’s an example: Say you spend an average of $40 acquiring each new donor you recruit on GivingTuesday.

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Retention Donor Gift Template 98

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. What is a major gift?

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Gift Raise Guide Relationship 100

Get Fully Funded

JULY 9, 2023

You’ve outgrown your space, and you’re ready for your first capital campaign! So, no matter if you need $20,000 or $200,000 or $2,000,000 (or something else), here’s the basic formula you should follow for your first capital campaign to raise money for a facility. Your capital campaign will also bring you: New donors.

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Campaign Phase Guide Gift 75

Neon CRM

SEPTEMBER 7, 2023

For many organizations, year-end fundraising campaigns represent a significant portion of their annual revenue. Spending some time planning your year-end fundraising activities will help you connect with donors, inspire them to support your work, and start building donor relationships that will carry over into the next year and beyond.

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Campaign Fundraising Retention Template 98

Neon CRM

AUGUST 18, 2023

That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? But in order to do so, it helps to understand why donors are so likely to donate money at year’s end. Giving and receiving gifts extends to others.

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Campaign Giving Tips Mail 98

sgEngage

JULY 28, 2023

A challenge gift is a donation that creates an incentive for others to give by offering a financial reward based on an established contingency. Challenge gifts are issued only once a contingency, or “challenge,” has been achieved.

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Gift Challenge Blackbaud Pledge 52

Nonprofits Source

JANUARY 11, 2024

Even if you are a capital campaign beginner, you probably know that these campaigns have a quiet phase and a public phase. Research shows that during the quiet phase, you’ll raise around 70% or more of your campaign goal from your top donors and those people who are closest to your organization.

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Phase Public Campaign Marketing 52

CauseVox

OCTOBER 25, 2023

Building a culture of giving is paramount, and one way to achieve this is by providing donors with opportunities to honor someone special through a tribute donation. It might seem like a small change, but letting donors to donate on behalf of someone as a gift has the power to make a big impact and drive donations.

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Gift Donation Celebrate Donor 67

EveryAction

AUGUST 3, 2023

And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors. In this guide, we’ll explore six smart strategies to drive major giving success for large nonprofits: Enlist prospect research to identify major donor prospects.

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Strategy Giving Fundraising Gift 177

Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. major gifts.

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Gift Strategy Raise Database 52

Bloomerang

AUGUST 24, 2022

You just landed a ten million dollar mega gift for your organization. For those of us who have accomplished this, exhilaration hardly describes all the emotion that comes with raising a multimillion dollar gift from one donor. Here are a few ways a gift of this size can significantly bolster your organization.

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Gift Organization Fund Homeless 106

CauseVox

JULY 14, 2022

What Is a Capital Campaign? If you’ve spent any time in the fundraising world, you’ve probably heard the phrase “capital campaign” before. This guide will introduce you to the concept and walk you through the process of planning and executing your own capital campaign. So let’s start with the basics: what is a capital campaign?

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Campaign Phase Gift Pledge 77

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Not only does it allow nonprofits to expand their donor base; it also enables them to engage with their existing supporters in a more personal and meaningful way.

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Campaign Fundraising Mail United States 98

sgEngage

JANUARY 26, 2024

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

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Awareness Campaign Business Collaboration 70

The Fundraising Authority

MARCH 28, 2021

Storytelling is one of the most challenging aspects of donor cultivation. If the pitch isn’t exactly perfect, you risk failing to connect – which translates into subpar capital campaigns. This is especially true when engaging prospective donors who are new to your cause. 3 – Volunteers Want to See Your People Succeed.

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Volunteer Donor Storytelling Linkedin 189

Bloomerang

JUNE 26, 2023

Coming in highest was email campaigns, with 88.6% In this article, we break down the reasons why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to your advantage starting today. Start thanking your donors today using our thank you email template.

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email Campaign Marketing Fundraising 79

sgEngage

AUGUST 28, 2023

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.

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Campaign Tips Fundraising Contest 75

Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. When a fundraiser receives a notification that a donor is close to lapsing, they can reach out and reconnect with that donor.

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Trend Fundraising Digital Celebrate 303

Nonprofit Tech for Good

JANUARY 29, 2024

Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. In this environment, building a community of loyal advocates for your cause is more important than ever before. Meanwhile, building an organic community is like backpacking through that new country.

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Social Media Organization Media Fundraising 247

Bloomerang

NOVEMBER 3, 2023

Today’s question comes from a nonprofit employee who wants advice on how to recognize and steward tribute donors: Dear Charity Clairity, Our small organization has been around for many years, but we have only just recently begun receiving donations “in memory of a loved one in lieu of flowers” for example.

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Donor Gift Charity Newsletter 92

Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. When launching an email campaign to raise funds, it is imperative to perfect the copy, segment your email lists, fine-tune the graphic assets, and more. Emphasize the Cause.

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Sample email Campaign Fundraising 121

sgEngage

SEPTEMBER 27, 2023

Without it, your efforts to cultivate and steward donors won’t go very far. A trusting relationship with donors contains shared perceptions and values, openness, transparency, and a willingness to grow the connection. Your Perception of Your Donors I’m sure you can remember an interaction that felt purely transactional.

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Retention Donor Build Strategy 83

CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

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Campaign Build Pledge Phase 68

Nonprofit Tech for Good

NOVEMBER 14, 2017

The urgency of a campaign occurring on a certain day inspires individuals to donate, but only if your nonprofit prepares in advance and creates an online campaign that taps into the impulsivity of cause awareness and giving day donors. Each state organizes giving campaigns through local community foundations. $68

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Awareness Causes Campaign Giving 202

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . Other organizations bring in $3,000 to $5,000 each month to support their operations and make a bigger impact in communities. .

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Donor Nonprofit Gift Missouri 128

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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EveryAction

NOVEMBER 9, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Does your organization have a new project or special initiative within your community launching in 2023?

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