Care2

JULY 26, 2007

If you dont measure results strictly by fundraising -- maybe your results are based on advocacy or branding only -- you can just look at the "cost per friend" or "cost per email name" to compare with the costs of recruiting people elsewhere. I would love to see more success stories -- post em here!

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

If you dont measure results strictly by fundraising -- maybe your results are based on advocacy or branding only -- you can just look at the "cost per friend" or "cost per email name" to compare with the costs of recruiting people elsewhere. I would love to see more success stories -- post em here!

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

If you dont measure results strictly by fundraising -- maybe your results are based on advocacy or branding only -- you can just look at the "cost per friend" or "cost per email name" to compare with the costs of recruiting people elsewhere. I would love to see more success stories -- post em here!

ROI 53

ROI Social Network Social Media Advocacy 53

Nonprofits Source

MARCH 21, 2018

They counteract this by telling the stories of people both past and present who have connections with the American Red Cross. Don’t be afraid to share people’s stories because it will make your organization feel a lot more friendly and open. Like the American Red Cross, they know how to use personal stories to promote their brand.

Social Media 109

Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

What metrics will you use to measure success? If the answer to all those questions starts with a dollar sign, then you have your measurable metric. 3: Socialize your content with compelling stories that inspire people to donate. What’s the story you’re telling about how you will use the money raised to reach your outcomes?

Fund 130

Fund Campaign Practice Giving 130

Connection Cafe

DECEMBER 22, 2013

Baldrick’s Foundation shares expert story-telling advice. Creating share-worthy content means understanding your audience and the story they want to tell. Twitter and Facebook serve different functions, but two things should always be consistent: your ask and your story. What’s the story? It’s hot.

Story 54

Story Nonprofit Social Media Content 54

Nonprofits Source

FEBRUARY 25, 2017

How to measure data to influence your marketing decisions i. Only the bits and pieces you’re told or are aware of. The real challenge, though, is that measurable results take some time to realize. This article does so well because: The headline entices a positive emotion from readers. How to set up Google Search Console.

Content 40

Content Leadership Marketing Files 40

Nonprofits Source

OCTOBER 11, 2017

Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. Each headline and subsequent sub-headlines should lead the reader to the conclusion you are trying to make. Write A Headline That People Want To Click. Let me show you how: Identify Keyword Opportunities.

Process 98

Process Content Digital Marketing 98