Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Twitter Demographics. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Effective ROI StoryTelling Techniques. ROI: You Can't Quantify Love or Can You?

ROI 50

ROI Widget Metrics Cambodia 50

Connection Cafe

DECEMBER 2, 2016

When it’s targeted specifically towards our arts and cultural clients? Facebook has enough information on their members to help you be extremely targeted and test until you find the right demographic profile. I loved this session; not only am I an undisputed data nerd, but also I love finding new ways to engage and communicate better.

Data 20

Data Donor Beginner Database 20

Care2

JANUARY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Gather demographic info if you don’t already have it.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Care2

AUGUST 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 45 percent of the U.S.

Social Media 28

Social Media Internet Advocacy Case Study 28

Care2

SEPTEMBER 4, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 45 percent of the U.S.

Social Media 28

Social Media Internet Advocacy Case Study 28

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" MySpace.com: A Place for Donors? Is It Worth It?

Interaction 28

Interaction Social Media Advocacy Fundraising 28

Amy Sample Ward

JANUARY 15, 2010

creativegreeniu : and why the 350 campaign worked is because it effectively reached a diverse demographic & moved them to action on a complex goal. zerostrategist : @ChristinasWorld It IS tiring, mastering the art of the “light touch / soft ask&# is not easy to keep that campaign momentum going.

Campaign 108

Campaign Org Social Media Measure 108

Care2

JUNE 21, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The response we got from the email blast was terrific.

Case Study 31

Case Study Studies Social Media Campaign 31

Care2

JUNE 13, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Because of the demographic, your videos may have maximum impact on one of these, not YouTube.

Vlog 28

Vlog Video Social Media Resource 28

Care2

APRIL 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 31

Social Media Mobile Advocacy Online 31

Care2

NOVEMBER 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 31

Social Media Advocacy Online Money 31

CauseVox

DECEMBER 8, 2023

This evaluation isn’t just about numbers; it’s a vital step in determining your ROI , and helping you make informed decisions about repeating or refining strategies. Move beyond basic demographics to understand motivations, interests, and communication preferences.

Develop 72

Develop Calendar Nonprofit Retention 72

Care2

SEPTEMBER 10, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Utilize talent that will appeal to your target demographic. Know your audience.

Video 28

Video Interview Social Media Online 28

Care2

MAY 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit?

Mail 34

Mail Social Media Advocacy Online 34

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Social Networks & Twitter from Natalie Foster: Two Principles: 1. What is your real output?

Social Media 34

Social Media Tools Online Advocacy 34

Care2

AUGUST 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It depends on what your goals are. The most obvious metric is video view counts.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It depends on what your goals are. The most obvious metric is video view counts.

YouTube 34

YouTube Video Social Media Advocacy 34

Care2

AUGUST 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And if you have a case study, or some interesting results or insights, post em here in the comments.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And if you have a case study, or some interesting results or insights, post em here in the comments.

Causes 48

Causes Facebook Social Media Advocacy 48

Connection Cafe

MAY 22, 2017

Using the ROI and ROO metrics will help measure goals and/or criteria from a different points of view. ROI : Return on Investment is the revenue generated from the contributions made and is strictly a quantitative measure. ROI = Event Revenue – Event Expense / Event Expense.

Fundraising 44

Fundraising ROI Award Course 44

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2009

Social networking/media can help you in your core mission: bringing art and music to people. Beth Kanter writes about return on investment on the NTEN blog and hits the nail on its head: If you approach ROI as a financial analysis only, you’re missing the point. It can extend the life of a performance and engage and build communities.

Social Media 50

Social Media Money Chicago Media 50

Museum 2.0

AUGUST 21, 2008

They start by discussing the ROI of word-of-mouth recommendations. There are experts in every industry, from books to film to art, and they have an important voice in the selection and presentation of content. If you have both critics and spectators in your visitor demographic, you have fertile ground for ratings and reviews.

Museum 20

Museum Review Rate Voice 20

Neon CRM

APRIL 27, 2023

For performing arts organizations, an event like this will be right in their wheelhouse—although they’re not the same as the normal performances that your group puts on. Take a look at the demographics of your audiences. Direct Mail: Direct Mail is very expensive, but it can also provide a great ROI.

Guide 78

Guide Nonprofit Volunteer Hosting 78

Care2

FEBRUARY 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The target demographic is the internet. Have you heard of Justine Lam?

Social Media 34

Social Media Online Fundraising Advocacy 34

Care2

APRIL 17, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Im curious about the demographics of who was surveyed.and who most often makes up donors.

Social Network 28

Social Network Social Media Network Advocacy 28

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Im curious about the demographics of who was surveyed.and who most often makes up donors.

Social Network 28

Social Network Social Media Network Donor 28

Care2

JUNE 1, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Estimates go as high as half, though I believe the true number is lower. (3)

Mail 47

Mail Social Media Online Advocacy 47