Remove 2010 Remove Advocacy Remove Demographics
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The Silver Tsunami: How the Next Wave of Nonprofits Can Serve Aging Populations

Whole Whale

population will be over the age of 65, and this demographic shift will create significant demand for new services catered to older adults. Coined by Pew Research , the term outlines how the United States is experiencing a significant demographic shift known as the “Silver Tsunami.” By 2030, over 20% of the U.S.

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Engaging Young Donors

Connection Cafe

According to a study conducted in 2010 that looked at charitable habits and multichannel preferences of four different generations of constituents, The Next Generation of American Giving , younger generations tend to give similar amounts, but to fewer charities. Younger Generations Engage with Fewer Organizations, but in More Ways.

Donor 46
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Ninety Percent of Consumers want Companies to Support Causes

Care2

While nonprofit campaigners like to debate the merits of cause related marketing, according to the 2010 Cone Cause Evolution Study , American consumers are huge supporters of cause marketing campaigns. Both demographics feel strongly about wanting to purchase products that support causes. Moms and Consumer Marketing Statistics.

Causes 76
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Optimizing Your Site for Social Media Visitors

NTEN

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . Should you be considering this important demographic when you redesign your site next time around? advocacy action or donation)? Jeff Patrick, Common Knowledge.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Need some metrics guidelines?

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Integration of CRM and CMS

Zen and the Art of Nonprofit Technology

The organization wants to capture the demographic details, as well as make sure that data is synchronized with the data they might already have on that web user, so they can track their constituents over time. The data transferred for e-advocacy isn’t quite as robust as I would like, but you get a lot more than with other solutions.