2009 Benchmark Offline Organization 
Care2
APRIL 6, 2010
If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.
NetWits
NOVEMBER 15, 2011
This is the time of year that your organization should be raising up to 40% of its donations online. from 2009 when giving was $280.3 eNonprofit Benchmark study. Median revenue per donor for multichannel supporters was $339 compared to $88 for offline. 13% – eNonprofit Benchmark Study. Fundraising Facts.
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sgEngage
APRIL 12, 2011
Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. 2011 eNonprofit Benchmarks Study A visual version of the 2011 eNonprofit Benchmarks Study by M+R Strategic Services and NTEN.
NTEN
SEPTEMBER 9, 2010
The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The Index shows that online giving remained positive during most of 2009 and the trends for 2010 have been very encouraging. YOY, and smaller organizations (less than $1 million in revenue) are up 8.0%
NTEN
SEPTEMBER 24, 2009
The last three months of the year represent a critical time for the fundraising efforts of nonprofit organizations. Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. One could argue that offline might actually cannibalize online giving.
Amy Sample Ward
MAY 17, 2011
I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. Meanwhile, unsubscribe rates held steady from 2009 to 2010. Email Campaigns: Know Your Audience and Get Results.
Care2
JANUARY 7, 2011
As organizations continue to plan for 2011, it’s important to examine 2010 benchmarks such as the Membership Marketing Benchmark report that surveyed over 400 association executives. Check out these Stats: In 2009, 31% of associations reported that membership renewal rates decreased in the previous year.
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