Whole Whale
MARCH 15, 2023
Marketing funnels help to give context and relative value to metrics that build on each other to work toward achieving a goal. “Baby Come Back”: Retention Emails Retention emails are re-engagement emails, which are messages sent to a donor or supporter who has not been active for a while.
Roundtree
FEBRUARY 14, 2022
Tell them a story or share some important metrics. . If your organization’s communication style is sporadic, then don’t be surprised when your donor retention rate is sporadic. When you improve your communications with donors, your retention rate will improve as well. And we're promising not to spam you. 919.601.1439.
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Everyaction
MAY 24, 2018
Even though online revenue grew last year and the year before, every individual email metric declined. With using tools like digital ads, it’s important to use these metrics to figure out how these ads play into your acquisition and retention strategies. Donor retention is still a challenge for most nonprofits.
Neon CRM
JUNE 23, 2023
While finding new members is always a priority, member retention is often overlooked—even though it’s less expensive to retain members than to find completely new ones. If you’re interested in building a thriving base of highly engaged members, retention should be a priority. Retention isn’t a once-a-year event.
NetWits
DECEMBER 2, 2010
It will also help to prevent people from marking you as Spam. Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Start out with a baseline for your current e-mail metrics, even if they aren’t so good.
The Modern Nonprofit
DECEMBER 21, 2021
Higher Retention. Monthly giving donors have a retention rate of 90%, whereas repeat (but not subscribed) donors fall to 60% and first-time donors drop all the way to 23%. Monthly giving donors have a retention rate of 90%, whereas repeat (but not subscribed) donors fall to 60% and first-time donors drop all the way to 23%.
AccelEvents
DECEMBER 17, 2020
Attendee Retention. Attendee retention can be assessed in a few different ways. . If you are hosting an annual event, attendee retention can be determined by the number of people that have returned from the previous year. Email Metrics. You need to track email metrics to determine the success of your efforts. .
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