Get Fully Funded
SEPTEMBER 17, 2023
They push info out to donors and they forget that communication is a two-way street. So, let’s look at what it means to give people a great experience as you build the donor relationship. If all your communications are one-sided (you pushing info at them), that gets old fast and the relationship starts to fall apart.
Get Fully Funded
DECEMBER 27, 2021
Catch these info-packed fundraising articles now if you missed them, or re-read them to see if there’s more you can glean. What Should You Say to Get People to Donate? Understanding Why People Give (hint: it’s not what you think!) There are deep seated reasons why people give and most humans share these traits.
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Nonprofit Tech for Good
APRIL 12, 2010
In January 2010, I was quoted by Association & Nonprofit BizNow for saying: “[Heather] envisions a mobile app with a GuideStar database of nonprofits that would make it possible for people to donate to any organization at any time. At year’s end, givers could print out all their donation info on one page for tax purposes.&#
Get Fully Funded
MARCH 14, 2022
It’s the digital face of your organization and where many people interact with you for the first time. The experience people have on your non-profit website will influence what they think about you and if they think they can trust you. Squarespace, Weebly, and Wix are do-it-yourself sites designed for people with no coding skills.
Museum 2.0
MAY 14, 2014
Last week, I was talking with some colleagues at my museum about the upcoming American Alliance of Museums conference and asked them what kinds of people they wanted to meet at AAM. Their remarks made me realize two things: I don''t know the people they want to meet. Hint: you can do this even if you are not going to the conference.)
Museum 2.0
APRIL 8, 2015
In addition to reconnecting with old friends and mentors, I want to meet people who aren''t on my radar who will help me learn and grow. Last year, my colleague Elise Granata and I set up a very simple LinkedIn group to help people make productive connections at AAM. Hint: you can do this even if you are not going to the conference.)
Connection Cafe
SEPTEMBER 14, 2010
Here's some more info from Google about how Priority Inbox works. The title is "Take the hint from unresponsive subscribers" and it is definitely worth a read. Target people based on their level of engagement with you, their status as a donor or non-donor, an advocate, or a social media super user. Segment, segment, segment.
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