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How to Do Year-End Fundraising the Right Way (Part II)

The Fundraising Authority

The final 4-6 six weeks of the year is a great time for all of the seeds you have planted during the year to bloom with year-end gifts. This applies to things like #GivingTuesday , of course, but also to the pleas that so many organizations make for “30 gifts – just 30 gifts! – Avoid the gimmicks and the hype.

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What is donor communication?

Roundtree

It can take place prior to a gift being received or in response to a gift being received. It takes place through direct mail, social media, email, events, and a host of other ways. . People are a gift in and of themselves, whether they invest in our mission or not. Honesty is endearing in an age of perpetual hype. .

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Fundraising beyond GivingTuesday: 5 tips to maximize year end giving 

Candid

The year-end giving season kicks off with a lot of hype around GivingTuesday, when nonprofits invest significant time, energy, and resources into launching campaigns for the special day. Be sure to clean up your mailing and email lists to ensure all your current donors’ contact information is up to date, so they receive your communications.

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12 Ideas for an Unforgettable Virtual Fundraiser

Greater Giving

Gift boxes at your guests front doors. Gather your team together to create a boxed gift that will go out to your VIP guests, sponsors, or maybe all your attendees! If you plan on mailing the package, check with your post office to find out the shipping details.

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Top 7 Tips On Using Exclusivity To Market Your Event

AccelEvents

Maybe you want to move away from the repetitive marketing types and you really want to hype up the interest. This ticketing strategy is especially useful if you want to offer high-end opportunities, gift bags, and more, but you still want the pricing to be accessible. . Consider Invite-Only To Market Your Event.

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11 Creative Charity Fundraising Event Ideas

CauseVox

Catalogue for Philanthropy made use of Giving Tuesday Now (a national fundraising day to support nonprofits through COVID) to hype up their own one-day giving event online. Invite the community by advertising on social media , print media, email, and direct mail. If so, plan a guest speaker event. Or, do the work yourself.

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The 5 Rules for Supercharged Year-End Giving

Connection Cafe

The final 4-6 weeks of the year is a great time for all of the seeds you have planted during the year to bloom with year-end gifts. This applies to the pleas that so many organizations make for “30 gifts – just 30 gifts! – Avoid the gimmicks and the hype. Send out letters, follow up with e-mail, be active on social media.

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