Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59

Lesson Fundraising Digital Test 59

Qgiv

JUNE 9, 2021

These same rhythms that you would follow in baking the perfect loaf of sourdough can be brought into your fundraising skillset and leveraged to grow your best nonprofit fundraising strategy. For the Greater Pittsburgh Community Food Bank, that collective curiosity took the form of testing. Investing Proactively. Lots of it.

Strategy 59

Strategy Fundraising Test Collaboration 59

Get Fully Funded

MARCH 14, 2022

and it is communicated through your logo, typography, colors, photo style, and tone or voice. A well-defined brand supports your marketing and fundraising efforts and lets people know instantly what you’re about. Tone: Your website has a voice. What do you want that voice to be? Work on your voice. Trustworthy?

Profit 124

Profit Websites Build Work 124

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Headlines should be short.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Bloomerang

AUGUST 28, 2021

If you are ready to ride an epic wave of generosity with an airtight end-of-year fundraising strategy join our special guest Rachel Muir. If you’re watching the recording, I hope you’re having a good day no matter when and where you are because we are here to talk about end-of-year fundraising. Rachel: Absolutely. .

Video 76

Video Fundraising Guide Test 76

Bloomerang

SEPTEMBER 12, 2021

And if you’re watching this recording, I hope you’re having a good day, no matter when and where you are because we are here to talk about the four-step plan to get more donations and greater fundraising results. So like you said, the four-step plan to get more donors to grow your fundraising results. I’m Steven.

Results 80

Results Video Donation Fundraising 80

NonProfit Hub

AUGUST 12, 2021

Do a quick check by pulling up your current page and performing a “squint test”: Does the page seem blank or empty? By creating a slightly different donation page for this paid ad, they can better target their messaging (and test out different versions) without impacting their website’s general donation page and magazine subscription offer.

Donation 92

Donation Question Effective Test 92