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Put the “Social” in NTEN’s Social Network Strategy

NTEN

flickr: birgerking. NTEN is currently undergoing a Digital Strategy review process with the help of our good friends at Common Knowledge. As part of this, we’re looking to re-vamp our Social Network Strategy. As mentioned before, NTEN would not have a social network strategy without a social network.

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Social Media for Social Good: 3 Secrets to Raising Big Bucks Online

Care2

According to a study by Blackbaud , NTEN and Common Knowledge, over 92% of nonprofit organizations have a presence on at least one social networking site, but most raise very little money through their social activity. And large online publications like Mashable are even covering social media for social good.

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Zoetica Salon Insights: Social Media Measurement for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Jek in the Box. There have been a lot of questions about customized Facebook landing pages and my business partner at Zoetica, Kami Huyse, wrote this fantastic summary of the resources shared. This post harvests some of the insights shared about social media measurement and nonprofits.

Measure 101
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Social Media Benchmarking: Gauging Success for Project and Organizations in Global Health and Development

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Kevlar. Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. By: Rebecca Shore.

Benchmark 103
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The Challenges of Protecting Intellectual Property on Social Networks

NTEN

Causes and associations provide status updates on the networks, post links, publish content via tools like Facebook Notes, groups on Linked In and Facebook, and ask questions on all of the services. Yet, while the social networks hold tremendous benefit for nonprofits that successfully engage their stakeholders, there are also dangers.

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Social Media in the Nonprofit Workplace: Does Your Organization Need A Social Media Policy?

Beth's Blog: How Nonprofits Can Use Social Media

Photo by Terry Bain in Flickr I've been hearing a lot lately from folks who work in nonprofits asking for examples of "social media or social networking policies." But, if an organization simply cuts and pastes a social media policy without the internal culture change, it won't be effective.

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Does Your Org Have a Social Network? Tell Us About It.

NTEN

Flickr Photo: Luc Legay You use social networks at work, right? In fact, we want you to tell us all about it in a survey about social network use by nonprofits that we're running with Common Knowledge and ThePort. > The Nonprofit Social Network Survey is a joint project of NTEN, Common Knowledge and ThePort. >