Association Analytics

OCTOBER 10, 2022

Let’s start by identifying the best channels and tools to maximize your campaigns. There are many marketing technology tools that can help you measure success. These tools help you see how your campaigns are doing in real-time, so you can optimize your marketing budget by spending your money on what’s working best.

Analytics 169

Analytics Marketing Taxonomy Module 169

NTEN

MARCH 26, 2009

I came across a great white paper about the use of social media by marketers. We're all just learning about this, actually -- which is why the nonprofit community should be excited about getting in on the ground floor with these marketing tools and strategies. You can download the whole report for free. Kudos to Michael A.

Social Media 54

Social Media Lesson Marketing Media 54

Tech Soup

NOVEMBER 18, 2014

Web analytics tools gather data that can help nonprofits better engage stakeholders, drive donations, and measure the success of their online presence. But you do need the right tools to gather and understand that information. The Cardinal Path white paper, The State of Digital Data in the Top 50 Nonprofit Organizations in the U.S.

Websites 61

Websites Analytics Google Social Media 61

Achieve

DECEMBER 19, 2017

Google Analytics is a powerful tool. And with a $0 price tag, it’s a tool that your nonprofit can’t afford not to maximize. Enable Demographics and Interest Reporting, set goals and turn on Enhanced Ecommerce Tracking. Enable Demographics and Interest Reporting to better know your online visitors.

Causes 52

Causes Data Profit Demographics 52

Connection Cafe

JUNE 11, 2014

The timing couldn’t be better for nonprofits ready to explore technology investments because Blackbaud has just released the white paper, Making the Pitch to Nonprofit Leadership: How to Convey and Sell the Need to Invest in Fundraising Technology (I know it’s a mouth full!). Let this white paper help. The right tool set.

Technology 37

Technology Guide Proposal Leadership 37

Connection Cafe

JUNE 23, 2014

Share current donor demographics in support of your case. Make sure you know the nuts and buts of the tool you are pitching and talk to your leadership team in terms of how it will impact today’s needs and tomorrow’s opportunities. Did you know that more than 50% of constituents receive email on their mobile devices? Position the Ask.

Technology 44

Technology Leadership Offline Demographics 44

Whole Whale

MARCH 22, 2022

We try to identify general demographics and insights about how this might relate to a growing crypto philanthropy donor base. Tools like E therscan.io This article goes through some of the larger trends and audience research around cryptocurrency owners. in crypto from Bitfinex by tracking these wallet transactions.

Donor 52

Donor Difference Ukraine Podcast 52