ASU Lodestar Center

MARCH 4, 2011

Whether practitioners, volunteers, or donors, we want our end-users to understand issues in ways that help them become more efficient and effective within their nonprofit organizations and across their networks of nonprofits. The headline in the East Valley Tribune was, "More Arizona public schools are excelling." Central Ave.

Research 40

Research Arts Arizona Data 40

See3

DECEMBER 12, 2007

Here’s today’s headline for you: NEARLY 95% OF EMAIL IS JUNK Nearly 95 percent of the e-mail sent in 2007 has been “spam,&# junk advertising loathed by its recipients, according to a report released Wednesday by a US Web security firm. Andrew 23 Dec 2007 nasir Please help us build a village in Somalia.

Social Media 40

Social Media Somalia Myspace Marketing 40

Care2

JANUARY 15, 2009

Headlines should be short. Incorporate a “Read More” link after a brief blurb on the topic you are highlighting, to help decrease clutter. January 22, 2009 | Jill Foster Copyright © 2008, Care2.com 60) Search « What Makes A Campaign Go Viral? Many e-newsletters are too long and not well organized.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

See3

AUGUST 9, 2007

Seeing the headlines, “ Johnson & Johnson Sues Red Cross Over Symbol &# it is easy to say look at the big bad corporation going after the poor nonprofit. The authentic story is about helping people. Now four of my perscriptions I get mail order without insurance because it cheaper then AARP’s United Health Care.

Nevada 40

Nevada License Companies Product 40

Care2

MARCH 4, 2009

5) Use Compelling Images And Headlines: Images can help draw your readers in and help connect them to your organizations mission and initiatives. Also try and use headlines, par"you" or "your" where possible. My post can be read at [link] May 2, 2009 | param Copyright © 2008, Care2.com All rights reserved.

Social Media 38

Social Media Content Practice Web 38

Care2

FEBRUARY 7, 2009

So we tried moving more of our budget into certain campaigns on the weekends, then moving it back on weekdays — and that helped, too. Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.) These results can help us determine what messaging to use in our other communications.

Google 31

Google Grant Adwords Social Media 31

Care2

JULY 26, 2007

If you think that fundraising and recruitment from social networks is the way for you to go, here are a few articles to help you get started. My hope is that people will help me refine this to make it a more user-friendly tool, and hopefully save the nonprofit sector millions of dollars. link] or [link] if you want to tweet it. (Ha!

Social Network 74

Social Network ROI Social Media Network 74